Description

Book Synopsis
Dr Tony Grundy is an internationally experienced, independent strategy consultant working with major corporations and organizations of all kinds of sizes. His clients include Barclaycard, Boots, BP, Diageo, Dyson Appliances, Easyjet, the Economist Group, Emirates Airlines, Ernst and Young, Financial Times, Ford, HSBC, KPMG, Microsoft, Motorola, Nokia, Pfizer, Tesco and Vodafone. He currently teaches at Henley Business School and is Visiting Senior Fellow at Cranfield School of Management.

Table of Contents
    • Chapter - 01: Why strategic thinking really matters;
    • Chapter - 02: Moonpig;
    • Chapter - 03: APIL;
    • Chapter - 04: Samaritans;
    • Chapter - 05: Virgin Galactic;
    • Chapter - 06: Simplyhealth;
    • Chapter - 07: International Paralympic Committee;
    • Chapter - 08: Integrating important strategic thinking themes;
    • Chapter - 09: Concluding lessons;
    • Chapter - 10: Strategic thinking: visioning

Demystifying Strategic Thinking

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    A Paperback by Tony Grundy


      View other formats and editions of Demystifying Strategic Thinking by Tony Grundy

      Publisher: Kogan Page
      Publication Date: 4/3/2014 12:00:00 AM
      ISBN13: 9780749469443, 978-0749469443
      ISBN10: 0749469447
      Also in:
      Business strategy

      Description

      Book Synopsis
      Dr Tony Grundy is an internationally experienced, independent strategy consultant working with major corporations and organizations of all kinds of sizes. His clients include Barclaycard, Boots, BP, Diageo, Dyson Appliances, Easyjet, the Economist Group, Emirates Airlines, Ernst and Young, Financial Times, Ford, HSBC, KPMG, Microsoft, Motorola, Nokia, Pfizer, Tesco and Vodafone. He currently teaches at Henley Business School and is Visiting Senior Fellow at Cranfield School of Management.

      Table of Contents
        • Chapter - 01: Why strategic thinking really matters;
        • Chapter - 02: Moonpig;
        • Chapter - 03: APIL;
        • Chapter - 04: Samaritans;
        • Chapter - 05: Virgin Galactic;
        • Chapter - 06: Simplyhealth;
        • Chapter - 07: International Paralympic Committee;
        • Chapter - 08: Integrating important strategic thinking themes;
        • Chapter - 09: Concluding lessons;
        • Chapter - 10: Strategic thinking: visioning

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