Description

Book Synopsis
Caroline Florence is a trainer and coach in data analysis, insight generation and storytelling based near Cambridge, UK. As founder of Insight Narrator, she was included in the Twenty Women in Data and Tech in 2023. She was also listed in the ESOMAR Insight250 in 2021 as a global innovator in market research, data-driven marketing and insights and speaks regularly at conferences around the world on the value of insight.

Data Storytelling in Marketing

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    A Paperback by Caroline Florence

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      Book details

      Publisher Kogan Page
      Published 6 March 2024
      ISBN-13 9781398615038
      978-1398615038
      ISBN-10 139861503X
      Also in:
      Business, Finance & Law Sales and marketing management

      Description

      Book Synopsis
      Caroline Florence is a trainer and coach in data analysis, insight generation and storytelling based near Cambridge, UK. As founder of Insight Narrator, she was included in the Twenty Women in Data and Tech in 2023. She was also listed in the ESOMAR Insight250 in 2021 as a global innovator in market research, data-driven marketing and insights and speaks regularly at conferences around the world on the value of insight.

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