Description
Book SynopsisCreating Experiences in the Experience Economy focuses on the creation of experience from a business perspective. In doing so, the book establishes a more solid foundation for making better and more complex analyses of experience creation, paving the way for the development of analytically based and innovative experiences in experience firms and institutions. The contributors emphasise that experience creation is not an easy task with a straightforward formula and examine how marketed experiences are constructed, developed and innovated.
Presenting diverse and innovative perspectives, the contributors discuss and present models for how experiences are designed, produced and distributed. With its cross-disciplinary approach to experience creation, this fascinating study will appeal to researchers and academics of business administration, services, culture and tourism.
Table of ContentsContents: 1. Introduction to Experience Creation Per Darmer and Jon Sundbo PART I: EXPERIENCE CREATION DESIGN 2. The Food and Eating Experience Jan Krag Jacobsen 3. Designing Innovative Video Games Erik Kristiansen 4. What makes Rome: ROME? A Curious Traveller’s Multisensory Analysis of Aspects of Complex Roman Experiences Bjørn Laursen PART II: MANAGEMENT OF EXPERIENCE CREATION 5. The Backstaging of Experience Production Jon Sundbo and Peter Hagedorn-Rasmussen 6. Entrepreneurs in Music: The Passion of Experience Creation Per Darmer 7. The Urban Innovation Network Geography of Leisure Experiences Flemming Sørensen 8. Experience Offerings: Who or What Does the Action? Connie Svabo PART III: CONSUMER PERCEPTION OF EXPERIENCE CREATION 9. Performing Cultural Attractions Jørgen Ole Bærenholdt, Michael Haldrup and Jonas Larsen 10. On Sense and Sensibility in Performative Processes Henriette Christrup 11. Experience Production by Family Tourism Providers Ann Hartl and Malene Gram Index
