Description

Broadcasting is now an important part of the international aid effort, and as such communication for development has ambitious aims: to save lives, improve livelihoods and end corruption. In order to achieve this, specialist innovative production techniques and formats are required. This book provides a practical and thorough guide to the production of effective broadcasting for development. It covers four key areas of communication: humanitarian broadcasting in emergencies; distance learning; empowerment, good governance and human rights; broadcasting for behaviour and social change. Tuckey takes us through each stage from project design, to selecting and training a production team and developing formats, with key emphasis on the inclusion of local communities.

Communication for Development: A Practical Handbook

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£39.50

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Paperback / softback by John Tuckey

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Broadcasting is now an important part of the international aid effort, and as such communication for development has ambitious aims:... Read more

    Publisher: Bloomsbury Publishing PLC
    Publication Date: 16/06/2022
    ISBN13: 9781784538200, 978-1784538200
    ISBN10: 1784538205

    Number of Pages: 472

    Description

    Broadcasting is now an important part of the international aid effort, and as such communication for development has ambitious aims: to save lives, improve livelihoods and end corruption. In order to achieve this, specialist innovative production techniques and formats are required. This book provides a practical and thorough guide to the production of effective broadcasting for development. It covers four key areas of communication: humanitarian broadcasting in emergencies; distance learning; empowerment, good governance and human rights; broadcasting for behaviour and social change. Tuckey takes us through each stage from project design, to selecting and training a production team and developing formats, with key emphasis on the inclusion of local communities.

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