Description

Book Synopsis

WINNER OF THE BUSINESS BOOK OF THE YEAR AWARD 2022!


Stay one step ahead of the competitionwith this expert review of the most impactful and disruptive business trends coming down the pike

Far from slowing down, change and transformation in businessseems to come only at a more and more furious rate. The last ten years alone have seen the introduction of groundbreaking new trendsthat pose new opportunities and challenges for leaders in all industries.

InBusiness Trends in Practice: The 25+ Trends That Are Redefining Organizations,best-selling business author and strategist Bernard Marrbreaks downthe social and technological forces underlying these rapidly advancing changes and the impact of those changes onkey industries.

  • Critical consumer trends just emerging todayor poised to emerge tomorroware discussed, as arestrategies for rethinking your organisation's product and service delivery. The book alsoexplores:
  • Cruci

    Table of Contents

    Part I Introduction: Riding the Wave of Transformation 1

    Chapter 1 The Five Global Shifts That Will Shape the Organizations of the Future 3

    Chapter 2 The Ten Tech Mega-Trends Every Business Leader Should Know About 21

    Part II Rethinking Key Sectors 45

    Chapter 3 How We Generate Energy: The Three Trends Transforming the Energy Sector 47

    Chapter 4 How We Stay Healthy: The Seven Trends Shaping Healthcare 59

    Chapter 5 How We Learn: The Two Main Shifts in Education 73

    Chapter 6 How We Feed Ourselves: The Two Key Innovations Needed to Transform Agriculture 85

    Chapter 7 How We Make and Build Things: Eleven Trends to Watch Across Manufacturing and Construction 99

    Chapter 8 How We Move People and Goods: The Three Trends Revolutionizing Transportation 111

    Chapter 9 How We Look After Our Money: The Four Shifts That Will Shape the Financial Sector 121

    Part III Rethinking What Businesses Offer 131

    Chapter 10 Channel Digitization and Expansion: The Move from Physical to Digital/Hybrid Products and Channels 133

    Chapter 11 Cognifying Products and Services: Smarter Products, Smarter Services 145

    Chapter 12 Right Time, Right Place, Right for You: The Rise of Micro-Moments and Personalization 155

    Chapter 13 Subscription and Servitization: The As-a-Service Revolution 165

    Chapter 14 Cutting Out the Middlemen: How Brands Are Going Direct to the Consumer 177

    Chapter 15 From B2C to “All to All”: The Rise of Platforms, the Sharing Economy, and Crowdsourcing 189

    Chapter 16 More Immersive Experiences: How Brands Are Wowing Customers with Memorable Experiences 199

    Chapter 17 Conscious Consumption: Consumer Demand for Sustainable, Responsible Products 209

    PART IV Rethinking How Businesses Are Run 221

    Chapter 18 Sustainable and Resilient Operations: Building a Stronger, More Responsible Company 223

    Chapter 19 Finding the Balance Between Humans and Intelligent Cobots: The Blended Workforces of the Future 237

    Chapter 20 Finding and Keeping Talent: The Shifting Talent Pool and Employee Experience 249

    Chapter 21 Organizing to Win: Flatter, More Agile Organizations 259

    Chapter 22 Authenticity: Why Brands and Leaders Need to Keep It Real 271

    Chapter 23 Purposeful Business: Why Does Your Business Exist? 281

    Chapter 24 Co-Opetition and Integration: A New Age of Integrated Collaboration 291

    Chapter 25 New Forms of Funding: The Democratization of Business Funding 301

    Part V Where to Go from Here 309

    Chapter 26 Final Words: Four Key Takeaways for Business Leaders 311

    Acknowledgments 317

    About the Author 319

    Index 321

Business Trends in Practice

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    Order before 4pm today for delivery by Mon 22 Jun 2026.

    A Hardback by Bernard Marr

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      Publisher: John Wiley & Sons Inc
      Publication Date: 18/11/2021
      ISBN13: 9781119795575, 978-1119795575
      ISBN10: 1119795575

      Description

      Book Synopsis

      WINNER OF THE BUSINESS BOOK OF THE YEAR AWARD 2022!


      Stay one step ahead of the competitionwith this expert review of the most impactful and disruptive business trends coming down the pike

      Far from slowing down, change and transformation in businessseems to come only at a more and more furious rate. The last ten years alone have seen the introduction of groundbreaking new trendsthat pose new opportunities and challenges for leaders in all industries.

      InBusiness Trends in Practice: The 25+ Trends That Are Redefining Organizations,best-selling business author and strategist Bernard Marrbreaks downthe social and technological forces underlying these rapidly advancing changes and the impact of those changes onkey industries.

      • Critical consumer trends just emerging todayor poised to emerge tomorroware discussed, as arestrategies for rethinking your organisation's product and service delivery. The book alsoexplores:
      • Cruci

        Table of Contents

        Part I Introduction: Riding the Wave of Transformation 1

        Chapter 1 The Five Global Shifts That Will Shape the Organizations of the Future 3

        Chapter 2 The Ten Tech Mega-Trends Every Business Leader Should Know About 21

        Part II Rethinking Key Sectors 45

        Chapter 3 How We Generate Energy: The Three Trends Transforming the Energy Sector 47

        Chapter 4 How We Stay Healthy: The Seven Trends Shaping Healthcare 59

        Chapter 5 How We Learn: The Two Main Shifts in Education 73

        Chapter 6 How We Feed Ourselves: The Two Key Innovations Needed to Transform Agriculture 85

        Chapter 7 How We Make and Build Things: Eleven Trends to Watch Across Manufacturing and Construction 99

        Chapter 8 How We Move People and Goods: The Three Trends Revolutionizing Transportation 111

        Chapter 9 How We Look After Our Money: The Four Shifts That Will Shape the Financial Sector 121

        Part III Rethinking What Businesses Offer 131

        Chapter 10 Channel Digitization and Expansion: The Move from Physical to Digital/Hybrid Products and Channels 133

        Chapter 11 Cognifying Products and Services: Smarter Products, Smarter Services 145

        Chapter 12 Right Time, Right Place, Right for You: The Rise of Micro-Moments and Personalization 155

        Chapter 13 Subscription and Servitization: The As-a-Service Revolution 165

        Chapter 14 Cutting Out the Middlemen: How Brands Are Going Direct to the Consumer 177

        Chapter 15 From B2C to “All to All”: The Rise of Platforms, the Sharing Economy, and Crowdsourcing 189

        Chapter 16 More Immersive Experiences: How Brands Are Wowing Customers with Memorable Experiences 199

        Chapter 17 Conscious Consumption: Consumer Demand for Sustainable, Responsible Products 209

        PART IV Rethinking How Businesses Are Run 221

        Chapter 18 Sustainable and Resilient Operations: Building a Stronger, More Responsible Company 223

        Chapter 19 Finding the Balance Between Humans and Intelligent Cobots: The Blended Workforces of the Future 237

        Chapter 20 Finding and Keeping Talent: The Shifting Talent Pool and Employee Experience 249

        Chapter 21 Organizing to Win: Flatter, More Agile Organizations 259

        Chapter 22 Authenticity: Why Brands and Leaders Need to Keep It Real 271

        Chapter 23 Purposeful Business: Why Does Your Business Exist? 281

        Chapter 24 Co-Opetition and Integration: A New Age of Integrated Collaboration 291

        Chapter 25 New Forms of Funding: The Democratization of Business Funding 301

        Part V Where to Go from Here 309

        Chapter 26 Final Words: Four Key Takeaways for Business Leaders 311

        Acknowledgments 317

        About the Author 319

        Index 321

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