Description

Book Synopsis
Business Communication supports the high standard of business communication that is relevant to today's modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text's foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectivelyno matter the channel. Besides numerous chapter-ending exercises, McGraw Hill''s Connect provides exercises that further reinforce the concepts.

Business Communication ISE

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    Order before 4pm tomorrow for delivery by Sat 20 Jun 2026.

    A Paperback / softback by Kitty Locker, Jo Mackiewicz, Jeanine Elise Aune

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      Publisher: McGraw-Hill Education
      Publication Date: 12/04/2022
      ISBN13: 9781265045630, 978-1265045630
      ISBN10: 1265045631
      Also in:
      Business, Finance & Law Business communication, etiquette and presentation

      Description

      Book Synopsis
      Business Communication supports the high standard of business communication that is relevant to today's modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text's foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectivelyno matter the channel. Besides numerous chapter-ending exercises, McGraw Hill''s Connect provides exercises that further reinforce the concepts.

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