Description

Book Synopsis

Now revised and updated throughout, with special emphasis on online customer service and retail websites.

Social psychologists and law enforcement officials agree: If a window in a building is broken and left in its ruined state, the rest of the windows will soon be shattered, and the neighborhood will subsequently go downhill. According to business author Michael Levine, this same notion can be applied to the world of business.

In BROKEN WINDOWS, BROKEN BUSINESS Levine guides readers through his premise that all big dilemmas in business stem from lack of attention to small details. Using dozens of corporate "broken window" case studies, including McDonald's, K-Mart, Google, JetBlue, and more, he argues that by integrating the solutions to small problems into a much larger plan,the resulting combined solution can stimulate overall business growth-and keep customers coming back for more.

Broken Windows, Broken Business (Revised and

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    Order before 4pm tomorrow for delivery by Wed 8 Jul 2026.

    A Paperback / softback by Michael Levine

    2 in stock

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      View other formats and editions of Broken Windows, Broken Business (Revised and by Michael Levine

      Publisher: Little, Brown & Company
      Publication Date: 27/05/2021
      ISBN13: 9781538719275, 978-1538719275
      ISBN10: 1538719274

      Description

      Book Synopsis

      Now revised and updated throughout, with special emphasis on online customer service and retail websites.

      Social psychologists and law enforcement officials agree: If a window in a building is broken and left in its ruined state, the rest of the windows will soon be shattered, and the neighborhood will subsequently go downhill. According to business author Michael Levine, this same notion can be applied to the world of business.

      In BROKEN WINDOWS, BROKEN BUSINESS Levine guides readers through his premise that all big dilemmas in business stem from lack of attention to small details. Using dozens of corporate "broken window" case studies, including McDonald's, K-Mart, Google, JetBlue, and more, he argues that by integrating the solutions to small problems into a much larger plan,the resulting combined solution can stimulate overall business growth-and keep customers coming back for more.

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