Description

Book Synopsis
This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.

Table of Contents
Part One: FoundationsIntroduction 1 History of Broadcast Media 2 History of Cable, Home Video, and theInternet 23 Audio and Video Technology

Part Two: How It Is4 Radio Today5 Broadcast and Cable/Satellite TV Today6 The Internet, Web Audio, and Web Video

Part Three: How It’s Done7 The Business of Broadcasting, Cable, and New Media 8 Radio Programming 9 TV Programming

Part Four: How It’s Controlled10 Rules and Regulations 11 Self-Regulation and Ethics

Part Five: What It Does12 Ratings and Audience Feedback 13 Effects

Glossary
Credits
Index

Broadcasting Cable the Internet and Beyond An

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    £174.71

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    Order before 4pm tomorrow for delivery by Sat 4 Jul 2026.

    A Paperback / softback by Joseph Dominick, Barry Sherman, Fritz Messere

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Broadcasting Cable the Internet and Beyond An by Joseph Dominick

      Publisher: McGraw-Hill Education - Europe
      Publication Date: 16/04/2011
      ISBN13: 9780073512037, 978-0073512037
      ISBN10: 0073512036

      Description

      Book Synopsis
      This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.

      Table of Contents
      Part One: FoundationsIntroduction 1 History of Broadcast Media 2 History of Cable, Home Video, and theInternet 23 Audio and Video Technology

      Part Two: How It Is4 Radio Today5 Broadcast and Cable/Satellite TV Today6 The Internet, Web Audio, and Web Video

      Part Three: How It’s Done7 The Business of Broadcasting, Cable, and New Media 8 Radio Programming 9 TV Programming

      Part Four: How It’s Controlled10 Rules and Regulations 11 Self-Regulation and Ethics

      Part Five: What It Does12 Ratings and Audience Feedback 13 Effects

      Glossary
      Credits
      Index

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