Description
Book SynopsisIn the next 10 years, we''ll see more disruption and changes to the banking and financial industry than we''ve seen in the preceding 100 yearsBrett King Breaking Banks: The Innovators, Rogues, and Strategists Rebooting Banking is a unique collection of interviews take from across the global Financial Services Technology (or FinTech) domain detailing the stories, case studies, start-ups, and emerging trends that will define this disruption.
- Features the author''s catalogued interviews with experts across the globe, focusing on the disruptive technologies, platforms and behaviors that are threating the traditional industry approach to banking and financial services
- Topics of interest covered include Bitcoin''s disruptive attack on currencies, P2P Lending, Social Media, the Neo-Banks reinventing the basic day-to-day checking account, global solutions for the unbanked and underbanked, through to changing consumer behavior
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Table of Contents
Acknowledgments xi
About the Author xiii
Introduction: An Industry Being Reborn and Reinvented xv
Chapter 1: A New Take on Credit and Lending 1
Chapter 2: The Era of the Faster, Smarter Payment 23
Chapter 3: Banks that Build Their Brand without Branches 47
Chapter 4: How the Crowd Is Changing Brand Advocacy in Banking 71
Chapter 5: Not Your Father's Banking Habits 91
Chapter 6: Is Bitcoin the End of Cash? 115
Chapter 7: Moving from Personal Financial Management to Personal Financial Performance 137
Chapter 8: When Technology Becomes Humanlike, Does a Real Human Provide a Differentiated Experience? 151
Chapter 9: Here Come the Neo-Banks! 165
Chapter 10: Building Experiences Customers Love 197
Chapter 11: Money Can Buy Happiness 223
Conclusion: We're Not Breaking Banking, We're Rebooting and Rebuilding It 239
Index 253
