Description

Book Synopsis
Nick Bennett is TACK's co-founder and chief customer officer, having over a decade of experience in B2B marketing. Based near Boston, he specializes in go-to-market strategies and champions a people-first approach to drive revenue growth.Nick integrates the creator economy into B2B marketing, sharing insights as a creator and professional. He authors the People-First GTM Newsletter, providing weekly insights on modern buying behaviors and co-hosts the GTM News Desk podcast with Mark Kilens, discussing B2B trends and strategies. Through these platforms, he advocates for people-centric approaches in the B2B landscape.

B2B Influencer Marketing

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    RRP £31.99 – you save £1.60 (5%)

    Order before 4pm tomorrow for delivery by Mon 22 Jun 2026.

    A Paperback by Nick Bennett


      View other formats and editions of B2B Influencer Marketing by Nick Bennett

      Publisher: Kogan Page
      Publication Date: 12/3/2024 12:00:00 AM
      ISBN13: 9781398615281, 978-1398615281
      ISBN10: 1398615285
      Also in:
      Business, Finance & Law Sales and marketing management

      Description

      Book Synopsis
      Nick Bennett is TACK's co-founder and chief customer officer, having over a decade of experience in B2B marketing. Based near Boston, he specializes in go-to-market strategies and champions a people-first approach to drive revenue growth.Nick integrates the creator economy into B2B marketing, sharing insights as a creator and professional. He authors the People-First GTM Newsletter, providing weekly insights on modern buying behaviors and co-hosts the GTM News Desk podcast with Mark Kilens, discussing B2B trends and strategies. Through these platforms, he advocates for people-centric approaches in the B2B landscape.

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