Description

Book Synopsis
"Artful scenario spinning is a form of convergent thinking about divergent futures. It ensures that you are not always right about the future but--better--that you are almost never wrong about the future. The technology is powerful, simple, and enjoyable, and so is Schwartza s book.

Table of Contents
Introduction to the Paperback Edition:

The Strategic Conversation -
Broadening The Long View

The Pathfinders Tale

The Smith & Hawken Story: The Process of Scenario-Building

Uncovering the Decision

Information-Hunting and Gathering

Creating Scenario Building Blocks

Anatomy of a New Driving Force: The Global Teenager

Composing a Plot

The World in 2005: Three Scenarios

Rehearsing The Future

Epilogue: To My Newborn Son

Afterword: The Value of a Strategic Conversation

Appendix: Steps to Developing Scenarios

Art of the Long View

    Product form

    A Paperback / softback by Peter Schwartz

    £20.70

    Includes FREE delivery

    RRP £23.00 – you save £2.30 (10%)

    Order before 4pm today for delivery by Tue 25 Aug 2026.

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      Book details

      Publisher John Wiley & Sons Inc
      Published 25 September 1997
      ISBN-13 9780471977858
      978-0471977858
      ISBN-10 0471977853
      Also in:
      Business, Finance & Law Business strategy Management decision making

      Description

      Book Synopsis
      "Artful scenario spinning is a form of convergent thinking about divergent futures. It ensures that you are not always right about the future but--better--that you are almost never wrong about the future. The technology is powerful, simple, and enjoyable, and so is Schwartza s book.

      Table of Contents
      Introduction to the Paperback Edition:

      The Strategic Conversation -
      Broadening The Long View

      The Pathfinders Tale

      The Smith & Hawken Story: The Process of Scenario-Building

      Uncovering the Decision

      Information-Hunting and Gathering

      Creating Scenario Building Blocks

      Anatomy of a New Driving Force: The Global Teenager

      Composing a Plot

      The World in 2005: Three Scenarios

      Rehearsing The Future

      Epilogue: To My Newborn Son

      Afterword: The Value of a Strategic Conversation

      Appendix: Steps to Developing Scenarios

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