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Book Synopsis
This book presents topical research in the study of business and management techniques from across the globe. Topics discussed include a study of alternative energy sources and their impact on sustaining economic growth; terrorism insurance and international business; compulsory licensing of patents; technology internationalization; marketing mix strategies on impulse purchases; behavioral accounting; multinational corporations and the quest for legitimacy; heterogenous competition in a differentiated duopoly and the Parameterized Expectations Algorithm (PEA) business model design and implementation.

Advances in Business & Management: Volume 3

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    A Hardback by William D Nelson

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      Publisher: Nova Science Publishers Inc
      Publication Date: 24/01/2012
      ISBN13: 9781612097015, 978-1612097015
      ISBN10: 1612097014
      Also in:
      Business and Management

      Description

      Book Synopsis
      This book presents topical research in the study of business and management techniques from across the globe. Topics discussed include a study of alternative energy sources and their impact on sustaining economic growth; terrorism insurance and international business; compulsory licensing of patents; technology internationalization; marketing mix strategies on impulse purchases; behavioral accounting; multinational corporations and the quest for legitimacy; heterogenous competition in a differentiated duopoly and the Parameterized Expectations Algorithm (PEA) business model design and implementation.

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