Description

Book Synopsis
Bev Burgess is founder and Chief Executive at Inflexion Group, and is best known as a worldwide authority on Account-Based Marketing. She has held senior marketing roles at British Gas, Epson, Fujitsu and ITSMA, and since she first codified ABM in 2003, she has personally helped over 40 of the world's most influential firms accelerate account growth. Based near London, UK, she is also the author of A Practitioner's Guide to Account-Based Marketing, Account Based Growth and Executive Engagement Strategies, all published by Kogan Page.

AccountBased Marketing

    Product form

    £28.49

    Includes FREE delivery

    RRP £29.99 – you save £1.50 (5%)

    Order before 4pm tomorrow for delivery by Fri 7 Aug 2026.

    A Paperback by Bev Burgess

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of AccountBased Marketing by Bev Burgess

      Publisher: Kogan Page
      Publication Date: Publication Date: 3/3/2025
      ISBN13: 9781398619135, 978-1398619135
      ISBN10: 1398619132
      Also in:
      Business, Finance & Law Business strategy

      Description

      Book Synopsis
      Bev Burgess is founder and Chief Executive at Inflexion Group, and is best known as a worldwide authority on Account-Based Marketing. She has held senior marketing roles at British Gas, Epson, Fujitsu and ITSMA, and since she first codified ABM in 2003, she has personally helped over 40 of the world's most influential firms accelerate account growth. Based near London, UK, she is also the author of A Practitioner's Guide to Account-Based Marketing, Account Based Growth and Executive Engagement Strategies, all published by Kogan Page.

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account