Description

Book Synopsis

This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.

The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining problems and structuring responses to them, techniques for generating ideas, evaluating and defining them, and finally how technology can be used within the creative problem-solving process. Pedagogical features to aid learning include objectives at the start of each chapter, further reading suggestions and practical examples.

Divided into ten short chapters to suit content delivery, this textbook is designed as either core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Creativity and Innovation, Management and Leadership and Management Skills.

Absolute Essentials of Creative Thinking and Problem Solving

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    A Paperback by Tony Proctor

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    Order before 4pm today for delivery by Wed 2 Dec 2026.

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      Book details

      Publisher Taylor & Francis
      Published 7 October 2024
      ISBN-13 9780367643461
      978-0367643461
      ISBN-10 0367643464
      Also in:
      Research and development management

      Description

      Book Synopsis

      This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.

      The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining problems and structuring responses to them, techniques for generating ideas, evaluating and defining them, and finally how technology can be used within the creative problem-solving process. Pedagogical features to aid learning include objectives at the start of each chapter, further reading suggestions and practical examples.

      Divided into ten short chapters to suit content delivery, this textbook is designed as either core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Creativity and Innovation, Management and Leadership and Management Skills.

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