Description

Book Synopsis
A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton's sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton.

Trade Review
Steve Penfold has "crafted a smart and funny account of a lost piece of Canadiana." -- Holly Doan Blacklocks Reporter, November 5, 2016

Table of Contents
Introduction Alfreda's Lament Chapter One The Corporate Fantastic Chapter Two Santa in Public Chapter Three The Mediated Santa Chapter Four The Civic Fantastic Chapter Five Casualty of the Times Conclusion The Most Fabulous Dreams of Childhood\ Notes Bibliography

A Mile of MakeBelieve

    Product form

    A Hardback by Steve Penfold

    £45.90

    Includes FREE delivery

    RRP £51.00 – you save £5.10 (10%)

    Order before 4pm tomorrow for delivery by Mon 21 Sep 2026.

    1 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of A Mile of MakeBelieve by Steve Penfold

      Book details

      Publisher University of Toronto Press
      Published 31 August 2016
      ISBN-13 9781442630963
      978-1442630963
      ISBN-10 1442630965
      Also in:
      Retail and wholesale industries

      Description

      Book Synopsis
      A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton's sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton.

      Trade Review
      Steve Penfold has "crafted a smart and funny account of a lost piece of Canadiana." -- Holly Doan Blacklocks Reporter, November 5, 2016

      Table of Contents
      Introduction Alfreda's Lament Chapter One The Corporate Fantastic Chapter Two Santa in Public Chapter Three The Mediated Santa Chapter Four The Civic Fantastic Chapter Five Casualty of the Times Conclusion The Most Fabulous Dreams of Childhood\ Notes Bibliography

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account