Description

Book Synopsis
When John Cadbury came to Birmingham in 1824, he sold tea, coffee and drinking chocolate in a small shop on Bull Street. Drinking chocolate was considered a healthy alternative to alcohol, something Cadbury, a Quaker, was keen to encourage. In 1879, the Cadburys moved to Bournville and created their 'factory in a garden' - an unprecedented move. It is now ironic that today's Bournville is surrounded by that urban sprawl the Cadburys were so keen to get away from. This book looks at some of the social impact this company has had since its inception, both on the chocolate and cocoa business in general and on the community at large, both within and without the firm of Cadbury. In 2024, Cadbury's will be celebrating 200 years of the first store opening. This is the story of how the company began, how it grew, and how they diversified in order to survive.

A History of Cadbury

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    A Hardback by Wordsworth, Diane

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      Book details

      Publisher Pen & Sword Books Ltd
      Published 19 November 2018
      ISBN-13 9781526733375
      978-1526733375
      ISBN-10 1526733374
      Also in:
      Business, Finance & Law History of specific companies / corporate history Manufacturing industries History Social and cultural history

      Description

      Book Synopsis
      When John Cadbury came to Birmingham in 1824, he sold tea, coffee and drinking chocolate in a small shop on Bull Street. Drinking chocolate was considered a healthy alternative to alcohol, something Cadbury, a Quaker, was keen to encourage. In 1879, the Cadburys moved to Bournville and created their 'factory in a garden' - an unprecedented move. It is now ironic that today's Bournville is surrounded by that urban sprawl the Cadburys were so keen to get away from. This book looks at some of the social impact this company has had since its inception, both on the chocolate and cocoa business in general and on the community at large, both within and without the firm of Cadbury. In 2024, Cadbury's will be celebrating 200 years of the first store opening. This is the story of how the company began, how it grew, and how they diversified in order to survive.

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