Search results for """ "Apple Mind""
Amazon Digital Services LLC - Kdp Apple Mind
£14.17
£13.62
Apple Academic Press Inc. The Process Mind
Book SynopsisWhat if you could double your productivity without additional capital investment? What if you could outperform your competition by changing the way you think? What if you could be fast, flexible, and low cost?In The Process Mind, Philip Kirby not only opens your mind to these possibilities but shows you how it is done. The book emphatically makes the case that the new thoughtware of process thinking is imperative if you are to compete in the twenty-first century.Business performance is rooted in your processes, and superior performance depends on how you think about and run these processes. To improve and sustain performance, you need a process mind.With game-changing thinking, thought-provoking principles, and eye-opening examples, Kirby brings to life the operating intelligence of a process mind and demonstrates why process is the most innovative product you can build.This book covers the dowTrade ReviewWe wanted to take our success to a new level and continue to improve WestJet’s on-time performance—critical in the airline industry. Phil Kirby and new process thinking have been instrumental in helping us achieve higher performance. A must-read for anyone who wants to find the only ‘real’ sustainable improvements in their business.—Brigid Pelino, Executive Vice President People and Culture, WestJet AirlinesThe Process Mind sets out the invaluable thoughtware you need to rejuvenate and revolutionize your organization. It’s a must-read—you owe it to your teams!—Tony Soumas, Director-Distribution Operations and CI Strategy Consultant, Tim Hortons Inc. Table of ContentsThe Chennai Paradox. Apple’s Little Secret. History Repeats Itself—Unfortunately. The No. 1 Root Cause. Process Design and Respect for People. The Primacy of Process: Strategy Deployment and Financial Performance Depend on It. Performance on Purpose. Measure What Matters, Not What Is Easy. Action: Experimentation and the Scientific Method. How to Conduct a Treasure Hunt. The Experiment: Creating a Process-Focused Organization. Carrots Aren’t for Everybody.
£48.73
Hackett Publishing Co, Inc Mind
Book SynopsisAn historical overview and evaluation of modern psychology's theoretical foundations, this title ranges from Descartes to dynamics in its discussion of such topics as introspectionism, psychoanalysis, behaviorism, and the varieties of cognitive science.Trade ReviewKukla and Walmsley state in their preface that they intend this volume as 'an introduction to the science of psychology for the nonspecialist who isn't afraid to do a little thinking.' This goal is admirably achieved. The authors present viewpoints about the mind held in the various schools of psychological thought. The summary of each major perspective focuses on the central tenets of each model as they relate to the discipline as a whole. . . . [T]he authors' presentation of these sometimes-thorny, often-difficult constructs is clear. . . . This book offers not only a history of the most important contributions of the field but also an understanding of where psychology is at present. The conclusion is simple but profound. After more than a century of exploration, 'the mind is still a mystery.' Summing up: Highly recommended.--D. M. Chirico, CHOICEMind is an engaging, beautifully written and informative little book covering a vast array of theories and movements in psychology over the past 150 years. The authors have a clear idea of what is most important about each development and present even the most technical issues and reasoning in ways that are accessible to a wide audience. From start to finish, one feels one is in the presence of exceptional teachers who have mastered the material and know how to make it come alive for students. The book combines philosophical insights with historical information about past thinkers and developments in a seamless and focused way.--Charles Guignon, University of South FloridaTheory of mind would be a terrible thing for the modern student to miss. This book is an astonishingly well-written introduction to the major developments in the study of mind in a hundred years of scientific psychology. Kukla and Walmsley point out truly remarkable parallels in the developments, victories, and defeats of each major theory of the twentieth century. Key goals, ideas and arguments that were heatedly praised for decades are thought through cleanly and clearly. In the twenty-first century, the challenges are as exciting as ever. Intellectually liberating, thoughtful and judicious, Kukla and Walmsley invite us to join in the hunt for fresh new ideas.--John M. Kennedy, FRSC, Department of Life Sciences, University of Toronto
£13.29
Penguin Putnam Inc Jony Ive: The Genius Behind Apple's Greatest
Book Synopsis
£13.60
Hackett Publishing Co, Inc Mind
Book SynopsisAn overview and evaluation of modern psychology's theoretical foundations, this work ranges from Descartes to dynamics in its discussion of such topics as introspectionism, psychoanalysis, behaviorism, and the varieties of contemporary cognitive science. These theories are examined and assessed as attempts to construct a conception of the person.Trade ReviewKukla and Walmsley state in their preface that they intend this volume as 'an introduction to the science of psychology for the nonspecialist who isn't afraid to do a little thinking.' This goal is admirably achieved. The authors present viewpoints about the mind held in the various schools of psychological thought. The summary of each major perspective focuses on the central tenets of each model as they relate to the discipline as a whole. . . . [T]he authors' presentation of these sometimes-thorny, often-difficult constructs is clear. . . . This book offers not only a history of the most important contributions of the field but also an understanding of where psychology is at present. The conclusion is simple but profound. After more than a century of exploration, 'the mind is still a mystery.' Summing up: Highly recommended.--D. M. Chirico, CHOICEMind is an engaging, beautifully written and informative little book covering a vast array of theories and movements in psychology over the past 150 years. The authors have a clear idea of what is most important about each development and present even the most technical issues and reasoning in ways that are accessible to a wide audience. From start to finish, one feels one is in the presence of exceptional teachers who have mastered the material and know how to make it come alive for students. The book combines philosophical insights with historical information about past thinkers and developments in a seamless and focused way.--Charles Guignon, University of South FloridaTheory of mind would be a terrible thing for the modern student to miss. This book is an astonishingly well-written introduction to the major developments in the study of mind in a hundred years of scientific psychology. Kukla and Walmsley point out truly remarkable parallels in the developments, victories, and defeats of each major theory of the twentieth century. Key goals, ideas and arguments that were heatedly praised for decades are thought through cleanly and clearly. In the twenty-first century, the challenges are as exciting as ever. Intellectually liberating, thoughtful and judicious, Kukla and Walmsley invite us to join in the hunt for fresh new ideas.--John M. Kennedy, FRSC, Department of Life Sciences, University of Toronto
£30.59
WW Norton & Co Mind
Book SynopsisA scientist’s exploration into the mysteries of the human mind.Trade Review"Daniel Siegel widens our world with this mind-opening - and mind-bending - exploration of mind itself. From a journey through Mind emerges a compelling sense of our connection to each other, and to the universe." -- Daniel Goleman, author of Emotional Intelligence and A Force for Good: The Dalai Lama's Vision for Our World "Dan Siegel is in my opinion one of the most knowledgeable persons on the mind. His insights into the mind as an embodied and relational process that regulates the flow of energy and information in the ecosystem of life have had a deep impact on my own understanding of mind and life and have impacted the way I practice and understand the healing process. His latest book takes the understanding of interpersonal neurobiology and self regulation to a new level. If you are interested in the science of healing, this book is a must read." -- Deepak Chopra, author of Super Genes "Dan Siegel is a true pioneer in applying the latest science to well-being, education and public policy. In Mind, he takes us on a scientific and philosophical journey far beyond the view that the mind is just brain activity, with profound implications on how we think, how we feel, and how we live." -- Arianna Huffington, author of The Sleep Revolution "With a graceful blend of humility and certainty, Dan Siegel ushers us through one of life's biggest questions: "what is the mind?" The book invites us to consider who we are as humans, our value systems, and to explore some of life's most confounding questions. Defining myriad aspects of being human with clarity, poetry, and accessible academic intelligence, this book is a philosophical, neurobiological, scientific and spiritual tour de force. Its clarity and brazen innovation puts it in a category all its own." -- Alanis Morissette, songwriter, artist, writer, activist "Mind is a book only the inimitable Dr. Siegel could write, a rich fusion of science, personal narrative, mindfulness teachings, and new metaphors for picturing the wraithlike mind at work, as it quests for certainty in an uncertain world, and busily tailors a sense of self from the fabric of its varied relationships. It's no surprise that Siegel has improved the lives of many thousands of people the world over; this new book promises to open the eyes of even more." -- Diane Ackerman, author of The Human Age "A leading scientist's visionary journey, a creative and compelling exploration of mind itself." -- Jack Kornfield, PhD, author of A Path With Heart "At once erudite and highly readable, with the proper mix of science and speculation, this book takes the reader on a journey from mind as simply brain activity to mind as energy and information flow to mind as embodied and relational with emergent properties. It shows how exciting possibilities can unfold for us "simply" by changing our minds. This interdisciplinary book elucidates the power of mind and delineates delicately the personal, interpersonal and societal implications of creating a creative and a healthy mind." -- Ellen J. Langer, Professor of psychology, Harvard University, Author of Mindfulness "[A]n outstanding and inspirational volume that will appeal to a wide audience. It will unequivocally transport the reader into a spiritual voyage with scientific blend combined with personal reflections, perceptions, and intentionality constituting an electrifying and illuminating reading." -- The Inquisitive Mind
£19.94
Vahlen Franz GmbH Apple Die ersten 50 Jahre
£33.83
Monkfish Book Publishing The Evolutionary Mind
Book Synopsis Stimulating and often startling discussions between three friends, all highly original thinkers: Rupert Sheldrake, controversial biologist, Terence McKenna , psychedelic visionary, and Ralph Abraham , chaos mathematician. Their passion is to break out of paradigms that retard our evolution and to explore new possibilities. Through challenge and synergy they venture where few have gone before, leading their readers on an exciting journey of discovery. Their discussions focus on the evolution of the mind, the role of psychedelics, skepticism, the psychic powers of animals, the structure of time, the life of the heavens, the nature of God, and transformations of consciousness. “Three fine thinkers take us plunging into the universe of chaos, mind, and spirit. Instead of leaving us lost, they bring us back with startling insights and more wonder than we knew we had.” —Matthew Fox, Original Blessing and Sheer Joy A jam-session of the mind, an intellectual movable feast, an on-going conversation that began over twenty years ago and remains as lively and relevant today as it ever was. Sadly, Terence had to leave the conversation a little earlier than planned. But the appearance of this book of trialogues at this critical, historical juncture is a reaffirmation of the potency of the optimistic vision that the trialogues express. —Dennis McKenna, brother of the late Terence McKenna Rupert Sheldrake is a biologist and author of many books including The Sense of Being Stared At, And Other Aspects of the Extended Mind. Ralph Abraham is a mathematician, one of the pioneers of chaos theory and the author of several books including Chaos, Gaia, Eros: A Chaos Pioneer Uncovers the Three Great Streams of History. The late Terence McKenna was a scholar of shamanism, ethno-botanist, psychedelic researcher and author of many books including Food of the Gods and True Hallucinations.
£13.29
Bellwether Media Apple
Book Synopsis
£12.34
John Murray Press Inside Apple: The Secrets Behind the Past and
Book SynopsisIn Inside Apple, Adam Lashinsky provides readers with an insight on leadership and innovation. He introduces Apple business concepts like the 'DRI' (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual event where that year's top 100 up-and-coming executives are surreptitiously transported to a secret retreat with company founder Steve Jobs).Based on numerous interviews, the book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the Post Jobs Era. While Inside Apple provides a detailed investigation into the unique company, its lessons about leadership, product design and marketing are universal. Inside Apple will appeal to anyone hoping to bring some of the Apple magic to their own company, career, or creative endeavour.Trade Review'Adam Lashinsky's snappily written slim volume succeeds in getting behind the veil of secrecy that cloaks Apple, painting a portrait of a company in transition to a post-Jobs era' * Irish Times *'Fascinating, entertaining, accessible...doesn't carry a single dull sentence' * Wired *'Lashinsky keeps the reader engaged with fly-on-the-wall tidbits that give the narrative an almost filmic quality' * Time Out *
£9.99
Pearson Education Logic Pro Apple Pro Training
Book SynopsisDavid Nahmani is the founder of LogicProHelp.com, the largest online community of Logic Pro users. An expert Logic Pro consultant and teacher, he has worked for V.I.P. clients like Steve Porcaro (Toto, Michael Jackson), Toby Gad (Beyoncé, John Legend, Fergie), Coco Morier (Britney Spears, Selena Gomez), Joseph Hahn (Linkin Park), James Valentine (Maroon 5), Mark Pontius (Foster the People), the Record Plant i n Los Angeles, the Winter Music Conference in Miami, the Grammy foundation, ASCAP, Apple, and many more. David wrote and produced songs published by Cleopatra records, Metropolis records, MTV, and Decca/BMG.
£50.39
HardPress Publishing The Mind and Its Creations
a huge range and FREE tracked UK delivery on ALL orders.
£12.64
John Wiley and Sons Ltd What is Philosophy of Mind?
Book SynopsisWe all have minds, but what exactly is a mind? Is your mind the same thing as your brain? How does what’s happening in your mind cause your behaviour? Can you know what’s going on in other people’s minds? Can you even be sure what’s going on in your own? Are babies conscious? How about cats? Or self-driving cars? Philosophy of mind grapples with questions like these, exploring who we are and how we fit into the world. In this student-friendly guide, McClelland introduces the key ideas in philosophy of mind, showing why they matter and how philosophers have tried to answer them. He covers the major historical moments in philosophy of mind, from Descartes and his troubles with immaterial souls up to today’s ‘consciousness wars’. Additionally, he examines the implications that philosophy of mind has for psychology, artificial intelligence and even particle physics. McClelland lays out the centuries-long dialogue between philosophy and science, presenting a uniquely grounded, practical picture of the field for students. Rich with real-world examples and written for the absolute beginner, What is Philosophy of Mind? gives students the tools to delve deeper into this dynamic field of philosophy.Trade Review‘Tom McClelland provides a comprehensive and thoroughly informed introduction to the major topics in contemporary philosophy of mind. This lucid and engaging book is a splendid resource for undergraduates and for the interested public.’Derk Pereboom, Cornell University‘This is a lucid and fun introduction based on scholarship as deep as it is lightly worn by a leading philosopher of mind. It’s snappy yet packs in everything you need: history plus a compelling take on the state of the art.’Stephen Butterfill, Warwick UniversityTable of ContentsAcknowledgementsChapter 1 The Mind and Its ProblemsChapter 2 Descartes’ DualismChapter 3 The Materialist TurnChapter 4 Functionalism and the Computer RevolutionChapter 5 The Problem of ConsciousnessChapter 6 The Mind TodayIndex
£14.24
Hackett Publishing Co, Inc What Is a Mind
Book SynopsisDesigned for a first course in the philosophy of mind, this book has several distinctive features. Unlike any other book of its kind, it offers extensive treatment of the emotions and of the problem of other minds. Throughout the text insights from other relevant disciplines--psychology, neuroscience, evolutionary biology, anthropology, computer science--are integrated into a philosophical framework. A section is devoted to a concise discussion of the factors to consider when assessing any theory. An ongoing series of Notes on Terminology explains each of the technical terms used. Each chapter is followed by a list of Issues for Discussion, and Suggested Research Projects--short, focused assignments that introduce the reader to materials of interest outside the text.Trade ReviewSuzanne Cunningham has produced a wonderful primer on all the major foundational questions being discussed in contemporary philosophy of mind, cognitive science and cognitive neuroscience. The mind-brain relation, the self, knowledge of other minds, the nature of consciousness, the emotions, and the prospects for artificial intelligence, receive complete, even-handed treatment from this experienced teacher's pen. Cunningham provides wonderful questions, exercises, research topics and bibliographical resources. I suspect many of her probing questions will engage professors as much as they will students. They did me. --Owen Flanagan, James B. Duke Professor of Philosophy, Duke UniversityA terrific introduction to Philosophy of Mind that moves gracefully from mainstream topics to others that are gaining attention in the field, yet are rarely broached in introductory texts: e.g., one chapter apiece devoted to emotions, evolution and animal (especially early hominid) minds, and theories of self. The book does a good job of integrating the empirical with the philosophical. . . . It is perhaps the most accessible introduction to the Philosophy of Mind currently available, an ideal book for people with little or no background in Philosophy. Terms that are unfamiliar or used in unfamiliar ways are clearly explained in boxed text. Theories such as functionalism are set in not just their philosophical contexts but also their broad intellectual and cultural milieus. I recommend the book enthusiastically. --Robert Gordon, University of Missouri-St. LouisThe book has several virtues. Overall, the writing is clear, the discussions are accurate, and the material does not presuppose any background philosophical knowledge. I was pleased and surprised to see a chapter on the emotions. For some reason that I do not understand, a discussion of the emotions does not play a significant role in introductory books in philosophy of mind. --Abraham Witonsky ,in Minds and Machines: The Journal for Artificial Intelligence, Philosophy, and Cognitive Science
£41.64
Herbig The Mind Manual
£23.40
Penguin Books Ltd The Mind is Flat
Book SynopsisA radical reinterpretation of how your mind works - and why it could change your life ''An astonishing achievement. Nick Chater has blown my mind'' Tim Harford''A total assault on all lingering psychiatric and psychoanalytic notions of mental depths ... Light the touchpaper and stand well back'' New ScientistWe all like to think we have a hidden inner life. Most of us assume that our beliefs and desires arise from the murky depths of our minds, and, if only we could work out how to access this mysterious world, we could truly understand ourselves. For more than a century, psychologists and psychiatrists have struggled to discover what lies below our mental surface.In The Mind Is Flat, pre-eminent behavioural scientist Nick Chater reveals that this entire enterprise is utterly misguided. Drawing on startling new research in neuroscience, behavioural psychology and perception, he shows that we have no hiddenTrade ReviewAn astonishing achievement. Nick Chater has blown my mind - as well as assuring me that my brain just doesn't work the way I think it does. I haven't been able to stop talking about the ideas in this book -- Tim Harford * author of Fifty Things That Made the Modern Economy and The Undercover Economist *A superb exposition of scientific findings -- Steven Poole * Guardian *It's a triumph in itself that Chater has written a book about cognition that is as gripping as a thriller. In fact, I would go even further. If you can measure a book by how often you find yourself bringing it up in conversation, then The Mind is Flat is one of the best I've ever read . . .Brilliant . . . beautifully written . . . you'll be able to bored your relatives rigid with your new theories of cognition over the Christmas turkey -- Thomas W. Hodgkinson * The Spectator *This is a remarkable book. Every other book about the mind will tell you either why we're so dumb, or why we're so smart. Chater offers a single elegant theory to explain both: why our minds so often let us down and confound us, at the same time that they far surpass our current attempts to build intelligence in machines -- Josh Tenenbaum, Professor of Cognitive Science and Computation at MITThe mind may be flat but this book is a fascinating, rounded and radical approach to understanding how we think and act. The implications for understanding human decision making are profound. Everyone who enjoyed Thinking, Fast and Slow must read this book -- Gus O'Donnell, former Cabinet Secretary and Chair of the Behavioural Insights Team Advisory BoardA total assault on all lingering psychiatric and psychoanalytic notions of mental depths to be plumbed. For Chater, surface is everything ... Light the touchpaper and stand well back -- 'The ideas driving 2018' * New Scientist *Launched with what may be the most engaging prologue of any work of nonfiction, the reader of The Mind is Flat is taken on a fascinating intellectual journey. Chater first compels us to leave behind widely-accepted views about the depth of the mind, abandoning the cherished idea that thinking is rooted in the depths of unconscious thought. But far from depriving the life of the mind of its charm, magic or meaning, Chater introduces us to a new appreciation of the brain's remarkable propensity and capacity to make sense of experience. While the mind may indeed be flat in the sense it is devoid of unconscious ruminations, reading this book leaves us with a much deeper, transformed, understanding of our own thoughts and feelings and of how we perceive the definitively non-flat world in which we live -- George Loewenstein * author of Exotic Preferences: Behavioral Economics and Human Motivation *
£10.44
Atlantic Books A Year to Change Your Mind: Ideas from the
Book Synopsis'Twelve months' worth of smart self-help from someone you'd want on your team in a crisis ... genuinely useful, charming, comforting' - Guardian'Compelling, warm and authoritative' - Viv Groskop, bestselling author of Lift As You Climb'A compassionate book filled with useful tips to help us through life' - Claudia Hammond, bestselling author of The Key to KindnessHelp yourself to live a better life in 2023Psychology underpins everything we do, determining the decisions we make, the relationships we build, the roles we play and the places we live, and our behaviour is further influenced by the changing seasons, encouraging many of us to fall into unhelpful patterns again and again each year.In A YEAR TO CHANGE YOUR MIND, consultant clinical psychologist Dr Lucy Maddox explains how psychological processes thread through our lives, pinpointing those issues most frequently encountered in each month, and shows us how by reflecting upon past experiences, both joyful and painful, and considering evidence-based ideas from the realm of psychology, we can learn to live a more thoughtful, positive life that better prepares us for the future.From the tendency to lack motivation in January and to experience red-hot anger in the heat of August, to the weight of expectation associated with that back-to-school feeling in September and the pressure to enjoy the December holiday season, we're shown recognisable features of behaviour over the course of the year. In sharing with us the most useful psychology ideas the author has learned in her 15 years as a clinical psychologist - ones she uses in her own life, and returns to time and time again with people who have come to see her for therapy - she provides plenty to think about that we too can put into practice to improve our own lives.'Compassionate and easy to read, this book can lead us to better ways of living. It is filled with unpretentious wisdom' - Henry Mance'A fantastic book crammed full of practical - and evidence-based - tips to shift your thinking' - Sonia Sodha'Warm, assuring' - IndependentTrade ReviewTwelve months' worth of smart self-help from someone you'd want on your team in a crisis . . . genuinely useful, charming, comforting -- Anouchka Grose * Guardian *It would be easy to be automatically dismissive about this sort of self-help book, but Dr Maddox doesn't sugar-coat all her pills . . . If psychology books are your thing, then this one comes in a warm, assuring tone. -- Martin Chilton * Independent *Brimming with compassion and wisdom, this accessible and relatable guide is not about quick fixes. Clinical psychologist Maddox structures it over the course of a year and the challenges we may face with each month, bringing her insight to bear. * Sunday Post Dundee *Compelling, warm and authoritative, this book is a gentle nudge towards improving your mental health and your life, guided by the seasons. A considered and compassionate antidote to those quick fixes that just don't stick. -- Viv Groskop * Viv Groskop *A compassionate book filled with useful tips to help us through life -- Claudia Hammond * Claudia Hammond *Compassionate and easy to read, this book can lead us to better ways of living. It is filled with unpretentious wisdom. -- Henry Mance * Henry Mance *This is a fantastic book crammed full of practical - and evidence-based - tips to shift your thinking. Lucy Maddox does a brilliant job of taking all the cutting-edge literature on our brains and how we think and converting it into easy-to-follow suggestions to help improve your mental health. -- Sonia Sodha * Sonia Sodha *The advice in this genuinely useful read is relevant all year round. -- Apple Books Reviewer * Apple Books *Table of Contentsi: Introduction 1: January: Which Way Next? Decisions, Making Changes and Sticking to Them 2: February: Inching Forwards - Getting Going When We Feel Stuck 3: March: Spring Cleaning - Creating Spaces That Help Us to Feel Better 4: April: Nourishing to Flourish - How to Stop Having a Go at Ourselves 5: May: The Art of Talking (and Listening) - Using Therapy Skills to Improve Conversations 6: June: Summer Socializing - Feeling Connected 7: July: 3 a.m. Worries - Coping with Uncertainty and Existential Angst 8: August: Hot Under the Collar - Managing Anger 9: September: That Sunday Night Feeling - Making the Most of Work 10: October: Falling Leaves - Coping with Loss 11: November: The Joy of Missing Out - Valuing Rest 12: December: It's Christmas - Negotiating Families and Managing Expectations ii: Epilogue iii: Acknowledgements iv: Notes v: Index
£10.44
Taylor & Francis Philosophy of Mind
Book SynopsisDevelopments in the philosophy of mind over the last 20 years have dramatically changed the nature of the subject. In this major new introduction, Tim Bayne presents an outstanding overview of many of the key topics, problems, and debates, taking account not only of changes in philosophy of mind itself but also of important developments in the scientific study of the mind. The following topics are discussed in depth: What distinguishes a physicalist conception of the mind? Behaviourism, the identity theory, functionalism, and eliminativism as accounts of the mental The nature of perception, including the issue of perceptual transparency, the admissible contents of perception, and the question of unconscious perception The nature of thought, including the language of thought hypothesis, Searleâs Chinese room argument, and the Turing test The basis of intentional content <Trade Review‘This is a marvelous introduction to the philosophy of mind. It focuses on the foundational issues that have made philosophy of mind such a vital area of inquiry for the last 50 years. And it places those issues in the context of contemporary research in both philosophy and science. The book deftly integrates the scientific work without losing sight of the deep philosophical problems. Bayne also achieves an excellent balance of accessibility and philosophical precision. It is likely to become the standard text on philosophy of mind for years to come.’ - Shaun Nichols, Cornell University, USA ‘This is a superb introduction to the philosophy of mind. Bayne focuses on fundamental aspects of mentality such as perception, thought, intentionality, consciousness, and the self, presenting the central debates in the field in a way that is both empirically informed and up to date. Each chapter is lucidly written and provides a skillfully crafted narrative. He has achieved the remarkable feat of writing a highly accessible book without ever sacrificing rigor or simplifying arguments. A jewel that belongs in every classroom!’ – René Jagnow, University of Georgia, USA ‘An ideal introduction to the subject by a leader in the field. It covers the traditional big questions, including the mind-body problem, mental causation, and self-knowledge. But it is also on the cutting edge, featuring detailed discussions of recent hot topics. And it is unique among introductions to the subject in giving a prominent place to both empirical considerations and a priori philosophical arguments. Lucidly written and neatly organized throughout, Bayne’s introduction will be a delight for students and teachers alike.’ - Adam Pautz, Brown University, USA ‘Tim Bayne covers a diverse array of both traditional and cutting-edge topics with clarity, depth, and rigor, making this book an excellent introduction to philosophy of mind and a fantastic launching pad for further investigation. Highly readable and accessible, it is a pleasure to read!’ - Angela Mendelovici, Western University, Canada ‘This is a terrific book! Bayne accomplishes the near-impossible task of giving the reader a sense of both the core issues in philosophy of mind, and the current state of the discipline and where it’s heading. Written in plain English, it does a very good job of explaining complicated issues in a clear manner.’ - Raamy Majeed, University of Auckland, New Zealand ‘This is a much-needed update to current introductory offerings in the philosophy of mind. Engaging and clear, Bayne presents philosophical problems in ways that will excite and motivate his readers. Most importantly, he demonstrates how empirical work can be used to evaluate philosophical theories, serving as an invaluable role-model for future generations of philosophers of mind.’ - Jane Suilin Lavelle, University of Edinburgh, UK Table of ContentsIntroduction: A Map of the Mind 1. Marks of the Mental 2. Physicalism 3. How to be a Physicalist 4. Perception 5. Thought 6. Grounding Intentionality 7. Externalism and the Extended Mind 8. The Metaphysics of Consciousness 9. Theories of Consciousness 10. Mental Causation 11. Other Minds 12. Self-Knowledge 13. The Self Conclusion: The Mind-Body Problem. Bibliography Index
£35.99
Penguin Books Ltd How to Change Your Mind
Book Synopsis
£12.34
Columbia University Press Mind Thief
Book SynopsisMind Thief is a comprehensive and engaging history of Alzheimer’s that demystifies efforts to understand the disease. Beginning with the discovery of “presenile dementia” in the early twentieth century, Han Yu examines over a century of research and controversy.Trade ReviewAccomplished popular science. Yu delivers an expert account of the groundbreaking research that revealed the genetics and biochemistry of [Alzheimer’s] disease. * Kirkus *Engagingly written and thoroughly researched, Mind Thief pulls together the history, biology, and sociology of Alzheimer's disease. The best history of the illness I have read. -- Peter V. Rabins, Richman Family Professor of Alzheimer's Disease and Related Disorders Emeritus, Johns Hopkins School of MedicineYu examines, assimilates, and presents a prodigious amount of information on the complex history of Alzheimer’s disease and the scientific work it has inspired. Everything is laid out in a clever, easily accessible manner that makes this information-rich book enjoyable for scientists and nonscientists alike. -- Mary Michaelis, professor emeritus, University of Kansas School of PharmacyYu addresses an important, difficult topic in an accurate, approachable way. Mind Thief offers deeply researched insights and critique alongside human interest stories that dig deep into the study of Alzheimer’s. This book will be of interest to scientists interested in the long, difficult struggle to find a cure as well as to families affected by this devastating disease. -- Philip E. Hockberger, associate vice president for research and associate professor of physiology, Feinberg School of MedicineYu captivates with gripping tales of individual trials and triumphs. Her clear, concise explanations … are a master class in science writing. * Discover Magazine *Of immense value for both the medical community and the non-specialist general reader with an interest in the subject, 'Mind Thief: The Story of Alzheimer's' is exceptionally well written and thoroughly 'reader friendly' in organization and presentation. Enhanced for academia with the inclusion of fifty-six pages of Notes, a fifty-four page Bibliography, and a fourteen page Index, 'Mind Thief: The Story of Alzheimer's' is an essential and core addition to community, college and university library Health/Medicine/Psychology collections in general, and Alzheimer's supplemental studies curriculums in particular. * Midwest Book Review *Table of ContentsPrefaceAcknowledgments1. Lost Wives2. Cursed Inheritance3. Learning to Walk4. Searching for the Alzheimer’s Gene5. Late-Onset Alzheimer’s6. The Paradigm7. Eli Lilly and Mice8. Inhibitors That Can’t Inhibit9. Poison or Cure: An Alzheimer’s Vaccine10. Eli Lilly’s Three Expeditions11. Taoism and Tau Mice12. Apples, Oysters, and Underdogs13. Type 3 Diabetes14. Ketones: The Brain Fuel15. Insulin Fixes16. Bacteria in the Brain17. Eat Your Vegetables (and Berries)18. Blood, Heart, and Brain19. A Missed Opportunity20. Paradigm Shift (?)21. An Enriched LifeEpilogueNotesBibliographyIndex
£64.01
Penguin Putnam Inc How to Create a Mind
Book Synopsis
£14.80
Edinburgh University Press Philosophy of Mind AZ
Book SynopsisA comprehensive guide to the main positions, debates, key figures and problems as well as important terms in the philosophy of mind, this volume contains entries on historical and contemporary key figures, explaining the importance of the longstanding debates and how the contemporary field has been shaped.
£94.50
Oxford University Press Recreative Minds
Book SynopsisRecreative Minds develops a philosophical theory of imagination that draws upon recent theories and results in psychology. Ideas about how we read the minds of others have put the concept of imagination firmly back on the agenda for philosophy and psychology. Currie and Ravenscroft present a theory of what they call imaginative projection; they show how it fits into a philosophically motivated picture of the mind and of mental states, and how it illuminates and is illuminated by recent developments in cognitive psychology. They argue that we need to recognize a category of desire-in-imagination, and that supposition and fantasy should be classed as forms of imagination. They accommodate some of the peculiarities of perceptual forms of imagining such as visual and motor imagery, and suggest that they are important for mind-reading. They argue for a novel view about the relations between imagination and pretence, and suggest that imagining can be, but need not be, the cause of pretendingTrade ReviewRecreative Minds is an insightful and wide-ranging discussion of the nature of imagination and its role in human cognition. Topics covered include the distinctions amongst different kinds of imagining (for example, between belief-like imaginings and perception-like imaginings), the mechanisms underlying visual and motor imagery, the role of emagination in mind-reading (that is, in mental-state attribution), the nature and developmental significance of childhood pretence, our emotional responses to literature and theatre, and explanations of autism and schizophrenia as (distinct) kinds of disorder of the imagination. Currie and Ravenscroft write clearly and engagingly throughout, and their careful dissection of many of the issues and arguments that they consider is quite masterful. The book deserves to be widely read by both philosophers and psychologists interested in any of the above topics. * Peter Carruthers, Notre Dame Philosophical Reviews *an excellent and wide-ranging discussion of the character and role of the imagination: read it and profit * Peter Carruthers, Notre Dame Philosophical Reviews *Table of Contents1. PROJECTIONS AND RECREATIONS ; 3. THE SIMULATION PROGRAM ; 6. IMPRACTICAL REASON ; 9. EMOTION AND THE FICTIONAL
£49.40
Transworld How to Master Your Monkey Mind
Book SynopsisDon Macpherson is a British mind coach who combines mind management techniques and hypnosis with an in-depth knowledge of modern neuroscience. His most high-profile work has been coaching dozens of world-class sports professionals, including F1 racing drivers, Premiership fooballers, international rugby players and Wimbledon tennis champions. Over thirty years Don has also helped countless other people with a diverse range of issues such as anxiety, stress, lack of confidence and relationship problems. Don takes challenging mind-management concepts, and makes them easy to understand and to put into practice. He is the resident mind coach on Great British Radio.
£10.44
John Wiley and Sons Ltd What is Philosophy of Mind?
Book SynopsisWe all have minds, but what exactly is a mind? Is your mind the same thing as your brain? How does what’s happening in your mind cause your behaviour? Can you know what’s going on in other people’s minds? Can you even be sure what’s going on in your own? Are babies conscious? How about cats? Or self-driving cars? Philosophy of mind grapples with questions like these, exploring who we are and how we fit into the world. In this student-friendly guide, McClelland introduces the key ideas in philosophy of mind, showing why they matter and how philosophers have tried to answer them. He covers the major historical moments in philosophy of mind, from Descartes and his troubles with immaterial souls up to today’s ‘consciousness wars’. Additionally, he examines the implications that philosophy of mind has for psychology, artificial intelligence and even particle physics. McClelland lays out the centuries-long dialogue between philosophy and science, presenting a uniquely grounded, practical picture of the field for students. Rich with real-world examples and written for the absolute beginner, What is Philosophy of Mind? gives students the tools to delve deeper into this dynamic field of philosophy.Trade Review‘Tom McClelland provides a comprehensive and thoroughly informed introduction to the major topics in contemporary philosophy of mind. This lucid and engaging book is a splendid resource for undergraduates and for the interested public.’Derk Pereboom, Cornell University‘This is a lucid and fun introduction based on scholarship as deep as it is lightly worn by a leading philosopher of mind. It’s snappy yet packs in everything you need: history plus a compelling take on the state of the art.’Stephen Butterfill, Warwick UniversityTable of ContentsAcknowledgements Chapter 1 The Mind and Its Problems Chapter 2 Descartes’ Dualism Chapter 3 The Materialist Turn Chapter 4 Functionalism and the Computer Revolution Chapter 5 The Problem of Consciousness Chapter 6 The Mind Today Index
£45.00
Amazon Digital Services LLC - Kdp Mind
£11.52
Hachette Book Group Blue Mind
Book Synopsis
£19.54
Lars Muller Publishers Apple
Book SynopsisWith Apple, Ken Miki playfully presents a complete basic course in visual communication - all based on a simple and familiar object: the apple. First, all five senses are activated in a step-by-step analysis of the apple by touching, looking at, smelling, tasting and listening to the sound of eating it. The apple is then used to illustrate the topics of form, color, size, surface, texture, writing, line, body and text - the fundamental elements a designer works with. Addressing each theme based on this everyday object enables a playful approach that also makes for highly effective learning. A unique textbook that offers inspiration and food for thought for both experienced graphic artists and those less familiar with the world of design.
£18.70
Taylor & Francis Ltd Focus On Apple Aperture Focus on the Fundamentals
Book SynopsisAre you into photography not photomanipulation?Frustrated that you are spending too much time in front of the screen and not enough behind the lens?Feel like you are not getting the most out of the powerful processing functions of Apple Aperture? This straightforward, inspiring guide is aimed at photographers whose goal is to use the software to bring out the best in their photographs. Professional photographer and educator Corey Hilz leads you through a highly effective, professional''s workflow with Aperture, from importing your photos from your camera and making image adjustments, to labelling each photo with metadata and keywords for effective organization and searching, and finally outputting your images for print or social media. He focuses on the vital aspects for photographers such as correcting tone and color, targeted adjustments, metadata, and managing a fast expanding library. Focus On Apple Aperture is packed with stunning phoTrade Review"Focal Press, well known for great how to books has 3 new offerings that will make you not just a better photographer, but a great photo editor with PhotoShop. They are part of the "Focus on Fundamentals" line called: Focus on Adobe Photoshop; Focus on Apple Aperture; Focus on Photoshop Elements. All of the books are geared with Mac OS in mind. You can in theory learn a little about the PC versions of Photoshop or Photoshop elements, but Apple Aperture is strictly Mac OS. All of the books are clearly well written with several sidebars that explain points that may be more advanced. The books are written with all user levels in mind, from novice to experienced, but even the more experienced areas are easy to understand. All of the books have prime examples including walking you through all menu options. They show examples of before and after changes were made as well. I was very impressed with the hands on style of writing in the books. Between the pictures, the sidebars and step by step guidance's. They are all very well laid out and the Focal Press does well at explaining all aspects of each software package. The books don't just compliment the manuals that come with each package, they down-right put them to shame and can easily replace them."--Examiner.com Table of ContentsImporting and the Basics of Organizing Files; Editing and Adjusting; Metadata and Keywords; Final Steps
£27.97
Bellwether Media Apple
Book Synopsis
£12.34
Oxford University Press The Emperors New Mind Concerning Computers Minds
Book SynopsisFor many decades, the proponents of `artificial intelligence'' have maintained that computers will soon be able to do everything that a human can do. In his bestselling work of popular science, Sir Roger Penrose takes us on a fascinating tour through the basic principles of physics, cosmology, mathematics, and philosophy to show that human thinking can never be emulated by a machine.Oxford Landmark Science books are ''must-read'' classics of modern science writing which have crystallized big ideas, and shaped the way we think.Trade ReviewAn extraordinary masterpiece. * Adhemar Bultheel, European Mathmatical Society *Perhaps the most engaging and creative tour of modern physics that has ever been written * Sunday Times *A superb book... provocative and absorbing * Physics Today *A bold, brilliant, groundbreaking work... When Mr Penrose talks, scientists listen * New York Time Book Review *. . One cannot imagine a more revealing self-portrait than this enchanting, tantalising book... Roger Penrose reveals himself as an eloquent protagonist, not only of the wonders of mathematics, but also of the uniqueness of people. * Nature *I fail to see how anybody can remain unmoved by the book's central theme, which concerns the nature of human beings... His style is relaxed and entertaining, There are nuggets on almost every page. * Financial Times *Table of ContentsPrologue 1: Can a Computer Have a Mind? 2: Algorithms and Turing Machines 3: Mathematics and Reality 4: Truth, Proof, and Insight 5: The Classical World 6: Quantum Magic and Quantum Mystery 7: Cosmology and the Arrow of Time 8: In Search of Quantum Gravity 9: Real Brains and Model Brains 10: Where Lies the Physics of the Mind? Epilogue References Index
£12.34
Oxford University Press Philosophy of Mind
Book SynopsisPhilosophy of Mind: A Beginner''s Guide provides the most accessible introduction to the philosophy of mind. Specifically aimed at beginning students with no background knowledge in the subject, Ravenscroft brings together all of the basic concepts and major theories. The text is supported by many pedagogical aids including chapter summaries, a glossary, further reading suggestions and self-assessment questions.Table of ContentsINTRODUCTION; PART I: WHAT ARE MENTAL STATES?; PART 2: MIND AS MACHINE; PART 3: MIND IN A PHYSICAL WORLD; PART 4: CONSCIOUSNESS
£39.99
Raintree Watch it Grow an Apples Life
Book Synopsis
£7.59
Simon & Schuster Apple
£37.50
Columbia University Press Mind Thief
Book SynopsisMind Thief is a comprehensive and engaging history of Alzheimer’s that demystifies efforts to understand the disease. Beginning with the discovery of “presenile dementia” in the early twentieth century, Han Yu examines over a century of research and controversy.Trade ReviewAccomplished popular science. Yu delivers an expert account of the groundbreaking research that revealed the genetics and biochemistry of [Alzheimer’s] disease. * Kirkus *Engagingly written and thoroughly researched, Mind Thief pulls together the history, biology, and sociology of Alzheimer's disease. The best history of the illness I have read. -- Peter V. Rabins, Richman Family Professor of Alzheimer's Disease and Related Disorders Emeritus, Johns Hopkins School of MedicineYu examines, assimilates, and presents a prodigious amount of information on the complex history of Alzheimer’s disease and the scientific work it has inspired. Everything is laid out in a clever, easily accessible manner that makes this information-rich book enjoyable for scientists and nonscientists alike. -- Mary Michaelis, professor emeritus, University of Kansas School of PharmacyYu addresses an important, difficult topic in an accurate, approachable way. Mind Thief offers deeply researched insights and critique alongside human interest stories that dig deep into the study of Alzheimer’s. This book will be of interest to scientists interested in the long, difficult struggle to find a cure as well as to families affected by this devastating disease. -- Philip E. Hockberger, associate vice president for research and associate professor of physiology, Feinberg School of MedicineYu captivates with gripping tales of individual trials and triumphs. Her clear, concise explanations … are a master class in science writing. * Discover Magazine *Of immense value for both the medical community and the non-specialist general reader with an interest in the subject, 'Mind Thief: The Story of Alzheimer's' is exceptionally well written and thoroughly 'reader friendly' in organization and presentation. Enhanced for academia with the inclusion of fifty-six pages of Notes, a fifty-four page Bibliography, and a fourteen page Index, 'Mind Thief: The Story of Alzheimer's' is an essential and core addition to community, college and university library Health/Medicine/Psychology collections in general, and Alzheimer's supplemental studies curriculums in particular. * Midwest Book Review *Table of ContentsPrefaceAcknowledgments1. Lost Wives2. Cursed Inheritance3. Learning to Walk4. Searching for the Alzheimer’s Gene5. Late-Onset Alzheimer’s6. The Paradigm7. Eli Lilly and Mice8. Inhibitors That Can’t Inhibit9. Poison or Cure: An Alzheimer’s Vaccine10. Eli Lilly’s Three Expeditions11. Taoism and Tau Mice12. Apples, Oysters, and Underdogs13. Type 3 Diabetes14. Ketones: The Brain Fuel15. Insulin Fixes16. Bacteria in the Brain17. Eat Your Vegetables (and Berries)18. Blood, Heart, and Brain19. A Missed Opportunity20. Paradigm Shift (?)21. An Enriched LifeEpilogueNotesBibliographyIndex
£17.09
Oxford University Press Imaginative Minds
Book SynopsisImagination is one of the most distinctive characteristics of human thought. The supreme powers of flexibility, supposition and inventiveness that are its hallmarks, whether in science, technology, business or the visual, literary and performing arts, are highly prized in contemporary societies. Yet in the fields of psychology and cognitive science, where we might expect to find the topic ''centre-stage'', there has been comparatively little work. This volumes addresses this omission by bringing together the theories and methods of these disciplines with other perspectives offering important insights into the imagination. The 15 chapters address key questions about the imaginative workings of the mind, including how the capacity for imagination evolved, how it is expressed and what roles it plays in children''s thinking, what psychological processes and brain mechanisms are involved, and how imagination operates in universal cultural phenomena such as music, fiction and religion, whichTrade Reviewthe reviews cover a wide range of standpoints with modesty and caution...In summary this fascinating book provides a comprehensive survey of a neglected and scientifically challenging field. It should help further research. * Alan Kerr Journal of Consciousness Studies *Table of ContentsINTRODUCTION ; EVOLUTION OF THE IMAGINATION ; DEVELOPMENT OF IMAGINATION IN CHILDREN ; MIND INTO CULTURE: PERSPECTIVES ON MUSICAL IMAGINATION ; IMAGINATION, COGNITION AND CREATIVE THINKING ; COGNITIVE ARCHITECTURE OF THE IMAGINATION ; ATYPICAL IMAGINATION AND BRAIN MECHANISMS
£76.00
Pearson Education (US) Managing Apple Devices
Book Synopsis
£38.99
Oxford University Press Intruders in the Mind
Book SynopsisThought insertion is the delusion that one''s thoughts are not one''s own, which causes people to believe that external agents have inserted ideas or thoughts into their minds. More prevalent in schizophrenia, thought insertion has been regarded as one of the most complex psychiatric symptoms. It is easy to see why it is such an intriguing phenomenon, as it blurs our understanding of some of the most fundamental aspects of our mind. Typically, discussions around thought insertion have tended to be featured in the context of philosophical examinations of broader issues in philosophy and psychiatry, or treated as a footnote to discussions of more prominent topics such as motor agency or the structure of phenomenal consciousness. For this reason, discussion of the phenomenon is incomprehensive and scattered throughout the literature, making it difficult to keep track of. Intruders in the Mind is an interdisciplinary attempt to bring together high-quality contributions to some of the most
£42.75
The University of Chicago Press The Book of Minds
Book Synopsis
£23.40
Penguin Random House LLC The Science of the Mind
£56.30
Random House USA Inc Mind Shift
Book SynopsisNATIONAL BESTSELLER ? Mental toughness, mental clarity, and mental health all have one thing in common: The journey begins in your mind. In this radical guide, the award-winning author of The Last Arrow illuminates a surprising path toward personal fulfillment and optimal performance.?Erwin McManus is the most brilliant thinker I?ve ever met.??fourteen-time bestselling author Jon GordonThroughout his thirty years of work as a mindset expert and leadership coach, Erwin Raphael McManus has been obsessed with these questions: Why do some people succeed despite having all the odds stacked against them? How do others achieve the unthinkable, only to watch their lives slip away? Are there mental structures for failure and success?McManus has come to realize that too many of us have ?near-life? experiences. We almost pursue our dreams. We almost make the decision that changes everything. We are always one choice away. If we want to live without regret, we need to make a mind shift?trading beliefs that limit our potential for ones that help us move toward optimal performance and pursue the success of being fully alive. We must move from a life of obligation to a life of intention.In Mind Shift, McManus brings together twelve mental frameworks that have helped some of the most accomplished people on earth create internal structures of success. Among them:? You have to choose between acceptance and uniqueness. If you are addicted to affirmation, you will become what others want you to be rather than who you were created to become.? You don?t need an audience. It?s what you do in private that makes you who you are.? Talent is a hallucinogen. It will make you believe that hard work and discipline are for everyone else.Sharing experiences from entrepreneurs, artists, professional athletes, and his own career, McManus shows us how to transform our thinking?and, in turn, transform our lives.
£20.69
Edinburgh University Press Philosophy of Mind AZ
Book SynopsisA comprehensive guide to the main positions, debates, key figures and problems as well as important terms in the philosophy of mind, this volume contains entries on historical and contemporary key figures, explaining the importance of the longstanding debates and how the contemporary field has been shaped.
£22.79
Cambridge University Press Mind and Supermind
a huge range and FREE tracked UK delivery on ALL orders.
£90.00
Oxford University Press Combining Minds
Book SynopsisCombining Minds is about the idea of minds built up out of other minds, whether this is possible, and what it would mean if it were. Roelofs surveys many areas of philosophy and psychology, analysing and evaluating denials and affirmations of mental combination that have been made in regard to everything from brain structure, to psychological conflict, to social cooperation. In each case, he carefully distinguishes different senses in which subjectivity might be composite, and different arguments for and against them, concluding that composite subjectivity, in various forms, may be much more common than we think. Combining Minds is also the first book-length defence of constitutive panpsychism against all aspects of the ''combination problem''. Constitutive panpsychism is an increasingly prominent theory, holding that consciousness is naturally inherent in matter, with human consciousness built up out of this basic consciousness the same way human bodies are built up out of physical maTrade ReviewThe book is a trove of intricate, careful, intellectually honest metaphysics. * Eric Schwitzgebel, University of California, Riverside, Notre Dame Philosophical Reviews (NDPR) *
£85.93
Pearson Education Apple Vision Pro for Creators
Book SynopsisJohn Ray is a lifelong Apple enthusiast and developer. He created a handwriting recognition engine at 15, published his first commercial application at 16, and continues contributing to development projects today. Over the past 25 years, John has written books on macOS, iOS, and iPadOS development, Linux, web development, networking, and computer security. He currently serves as the Senior Director of the Office of Research Information Systems at The Ohio State University. When John isn't writing, editing, or directing he is either re-creating a marine disaster in his living room or over-engineering apps and embedded systems for home automation and device integration.
£35.99
Princeton University Press Experiments of the Mind From the Cognitive
Book Synopsis
£70.20
WW Norton & Co Applied Minds
Book Synopsis“Engineers are titans of real-world problem-solving. . . . In this riveting study of how they think, [Guru Madhavan] puts behind-the-scenes geniuses . . . center stage.”—NatureTrade Review"Anyone trying to interest America’s young people in technical careers should read Applied Minds…. Writing with a liveliness that reflects the energized, creative, problem-solving people he talks about, Madhavan, a biomedical engineer, presents a completely engaging survey of what engineers do—and why you wish you could do it, too." -- Nancy Szokan - Washington Post"An accessible and very human story of innovators." -- Gemma Tarlach - Discover"Engaging…[and] insightful." -- Sybil Derrible - Science"The heroes of Guru Madhavan’s compact book about the logical habits of engineers are not the usual suspects of the iPhone era. With barely a mention of Wozniak or Jobs, the author takes us back to an earlier time so that we can witness the solving of problems that have long since gone away." -- Jon Gertner - Wall Street Journal"A real pleasure to read, and lots to learn." -- Tim Harford, The Financial Times's Undercover Economist and presenter of BBC Radio 4's More or Less"This thoroughly engaging book demonstrates that engineering thinking is truly multidisciplinary, multinational, and multicultural. Through its diverse cast of engineers and wide-ranging examples of their achievements, Applied Minds leaves little doubt that our world is a better place because of the engineers who inhabit it." -- Henry Petroski, author of To Engineer Is Human and The Essential Engineer"An unabashed celebration of engineers and their ‘plug and play’ thinking tool kit…. Applied Minds is worth sharing with young engineering students." -- Robin Tatu, Prism Magazine, American Society of Engineering Education"In this smart, insightful, and fascinating book, Madhavan shows how engineers turn problems into opportunities. The engineering mind-set is something we should all study and embrace. It applies to every aspect of life." -- Walter Isaacson, author of The Innovators and Steve Jobs
£13.29