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Book Synopsis
Every entrepreneur dreams to find a success formula to quickly go viral with his/her product or service. Carole Lamarque believes that this formula for success exists, in nature. It's called a Zoonotic: a virus that is spreading virally all over the world at lightning speed. In this book, she demonstrates with concrete examples how a zoonotic pandemic such as Covid-19 can inspire a successful viral business strategy.

Zoonotic: A new paradigm for designing successful

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    RRP £30.00 – you save £6.00 (20%)

    Order before 4pm today for delivery by Thu 13 Aug 2026.

    A Paperback / softback by Carole Lamarque

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      View other formats and editions of Zoonotic: A new paradigm for designing successful by Carole Lamarque

      Publisher: Lannoo Publishers
      Publication Date: Publication Date: 13/12/2021
      ISBN13: 9789401475143, 978-9401475143
      ISBN10: 9401475148

      Description

      Book Synopsis
      Every entrepreneur dreams to find a success formula to quickly go viral with his/her product or service. Carole Lamarque believes that this formula for success exists, in nature. It's called a Zoonotic: a virus that is spreading virally all over the world at lightning speed. In this book, she demonstrates with concrete examples how a zoonotic pandemic such as Covid-19 can inspire a successful viral business strategy.

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