Description
Book SynopsisLearn how to thrive in even the most volatile economic climate with smart strategies from USA TODAYâs top small-business columnist
Todayâs small business owners need all the tools they can getâwhether to grow their business and have it take off, or simply to navigate and succeed in tough times. In this engaging, actionable book, USA TODAYâs senior small business columnist Steve Strauss provides you with an indispensable guide for creating your own âœsmall business boom.â Packed with the powerful strategies and chock-full of explosive ideas, Your Small Business Boom is your blueprint for how to thrive today.
Inside you will learn of a variety of affordable, savvy strategies that you can use in your own businesses; everything from finding and getting bigger clients to the secret of âœdoing the opposite,â and from getting a million hits on your website to getting 100,000 social media followers.
With Straussâs expert advice, youâll learn to:
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Table of Contents
Foreword
Introduction
PART I PIVOT AND GROW RICH
CHAPTER 1 THE PIVOT
CHAPTER 2 DO THE OPPOSITE
CHAPTER 3 MONEY WHILE YOU SLEEP
CHAPTER 4 GET BIGGER CLIENTS
CHAPTER 5 GETTING BIG CLIENTS TO FIND YOU
CHAPTER 6 CREATE MULTIPLE PROFIT CENTERS
PART II CRUSHING IT ONLINE
CHAPTER 7 GET ONE MILLION HITS
CHAPTER 8 CREATING CLICKABLE CONTENT
CHAPTER 9 THE DIGITAL DIVIDE
CHAPTER 10 GET 100,000 FOLLOWERS
CHAPTER 11 MARKETPLACE MANIA
PART III THE MILLIONAIRE SOLOPRENEUR
CHAPTER 12 FREELANCE FORTUNES
CHAPTER 13 SECRETS OF THE MILLIONAIRE SOLOPRENEUR
PART IV OTHER PEOPLE’S MONEY
CHAPTER 14 IT TAKES MONEY TO MAKE MONEY
CHAPTER 15 UNCONVENTIONAL CAPITAL
CHAPTER 16 COLLABORATION NATION
PART V LIVE LONG AND PROSPER
CHAPTER 17 YOUR SMALL BUSINESS SUPERPOWER
Notes
Index
