Description

Book Synopsis
Good editorial writing has the potential to start a war or avoid one. Is it any wonder event the most experienced journalists find opinion writing important and fascinating? In this fully updated and revised second edition of Writing Opinion for Impact, author Conrad Fink provides the guidance for translating the basics into opinion writing that is reasoned, forceful, responsible, engaging and readable. New to this edition is a stand-alone chapter on Commentary for Cyberspace and Broadcast, with an expanded discussion of writing for online publications, including a discussion of Slate, other Internet services, and blogs. Also new to this edition is the inclusion of full-length editorials complete with the author's commentaries that elaborate on teaching points from the chapters. These editorial reprints and author commentaries include: editorials from leading newspaper and magazine publications; a political commentary column; a humor column; a sports column; a film revie

Table of Contents

Introduction ix

Acknowledgements xii

Part One: Setting the Scene 1

1 The Responsibilities of Opinion Writers 3

2 Identifying Issues for Comment 23

3 Reporting and Researching Your Opinions 43

Part Two: Writing to win readers 63

4 Writing Newspaper Editorials 65

5 Writing Magazine Editorials 99

Part Three: Writing Personal Columns 123

6 Commentary that Hits Hard 125

7 Amusing, Entertaining or Making ‘em Cry 159

8 The Fun and Business of Sports 187

Part Four: Arts Reviews and Criticism 219

9 You and Arts Commentary 221

Part Five: Extra Dimensions in Commentary and Opinion 253

10 Specialty Columns and Comment 255

11 Commentary for Cyberspace and Broadcast 281

12 On Campus Today: How it’s Done 299

Part Six: You and the Law: Write Defensively 321

13 Avoiding Legal Traps for Opinion Writers 323

Name Index 343

Subject Index 353

Writing Opinion for Impact

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    A Paperback / softback by Conrad C. Fink

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      Publisher: John Wiley and Sons Ltd
      Publication Date: 30/10/2004
      ISBN13: 9780813807515, 978-0813807515
      ISBN10: 0813807514

      Description

      Book Synopsis
      Good editorial writing has the potential to start a war or avoid one. Is it any wonder event the most experienced journalists find opinion writing important and fascinating? In this fully updated and revised second edition of Writing Opinion for Impact, author Conrad Fink provides the guidance for translating the basics into opinion writing that is reasoned, forceful, responsible, engaging and readable. New to this edition is a stand-alone chapter on Commentary for Cyberspace and Broadcast, with an expanded discussion of writing for online publications, including a discussion of Slate, other Internet services, and blogs. Also new to this edition is the inclusion of full-length editorials complete with the author's commentaries that elaborate on teaching points from the chapters. These editorial reprints and author commentaries include: editorials from leading newspaper and magazine publications; a political commentary column; a humor column; a sports column; a film revie

      Table of Contents

      Introduction ix

      Acknowledgements xii

      Part One: Setting the Scene 1

      1 The Responsibilities of Opinion Writers 3

      2 Identifying Issues for Comment 23

      3 Reporting and Researching Your Opinions 43

      Part Two: Writing to win readers 63

      4 Writing Newspaper Editorials 65

      5 Writing Magazine Editorials 99

      Part Three: Writing Personal Columns 123

      6 Commentary that Hits Hard 125

      7 Amusing, Entertaining or Making ‘em Cry 159

      8 The Fun and Business of Sports 187

      Part Four: Arts Reviews and Criticism 219

      9 You and Arts Commentary 221

      Part Five: Extra Dimensions in Commentary and Opinion 253

      10 Specialty Columns and Comment 255

      11 Commentary for Cyberspace and Broadcast 281

      12 On Campus Today: How it’s Done 299

      Part Six: You and the Law: Write Defensively 321

      13 Avoiding Legal Traps for Opinion Writers 323

      Name Index 343

      Subject Index 353

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