Description
Book SynopsisWorksite Health Promotion, Third Edition, combines theoretical principles and research with practical applications and real-world examples to give readers a comprehensive and immediately useable introduction to the field. The text presents a step-by-step approach to planning, implementing, and evaluating programs in a variety of settings.
Table of ContentsPart I: Initiating Worksite Health Promotion
Chapter 1: The Case for Worksite Health Promotion
Factors Behind Rising Health Care Costs
Health Costs and Health Promotion
A Brief History of Worksite Health Promotion
Why Businesses Offer Health Promotion
Chapter 2: Determining Employees’ Needs and Interests
Identifying Employees’ Needs
Assessing Employees’ Needs
Part II: Planning Worksite Health Promotion Programs
Chapter 3: Preparing Program Goals
Establishing Vision and Mission Statements
Setting Appropriate Goals
Anticipating Realistic Results
Chapter 4: Establishing Healthy Lifestyle Programs
Programming Philosophy
Exercise and Physical Fitness
Nutrition
Weight Control
Back Health
Prenatal Health
Smoking Control
AIDS Education and HIV Disease Prevention
Medical Self-Care and Health Care Consumerism
Financial Wellness
Chapter 5: Funding and Resource Considerations
Allocating Resources
Funding WHP
Preparing a Budget
Preparing Your Proposal
Positioning WHP in an Integrated Framework
Part III: Providing and Evaluating Worksite Health Promotion
Chapter 6: Building a Healthy Worksite Environment
Cultivating a Healthy Culture
Reducing Occupational Injury
Personalizing Disability Management
Implementing Employee Assistance Programs
Creating a Less Stressful Worksite
Chapter 7: Promoting and Launching Worksite Programs
Developing a Marketing Strategy
Using E-Health Technology
Preparing Employees to Take Action
Developing a Health Fair
Conducting Employee Health Screening
Managing Risk and Liability
Giving the Program a Trial Run
Chapter 8: Evaluating Health Promotion Efforts
Identifying Program Stakeholders
Establishing Goals for Evaluation
Developing Intervention Goals
Establishing Measurable Objectives
Developing Your Evaluation Approach
Choosing an Evaluation Design
Emphasizing Economic-Based Evaluations
Part IV: Managing Essential WHP Considerations
Chapter 9: Overcoming Challenges of Company Size
Small Businesses
Multisite Operations
Chapter 10: Building a Career in WHP
Academic Preparation
Professional Certification
Professional Resources
Job Seeking
