Description

Book Synopsis

Reagan White House official James Rosebush creates and presents 25 Reagan Rules for becoming a great communicator, each one explored in its own chapter in this book.

Not only will he present the rules but he will add anecdotes from Reagan about how these rules worked for him, on the road and in the White House itself. The rules include:

Be authentic.
Know yourself.
Practice and rehearse...and then do it again.
Place your product or message in a global context.
The Reagan speech template: Question, Inform, Inspire, Ask.
Don't care what your mother thinks of you.
Master subconscious inhibitors.

Winning Your Audience: Deliver a Message with the

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    A Hardback by James Rosebush

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      Publisher: Little, Brown & Company
      Publication Date: Publication Date: 28/05/2020
      ISBN13: 9781546085966, 978-1546085966
      ISBN10: 1546085963
      Also in:
      Political science and theory

      Description

      Book Synopsis

      Reagan White House official James Rosebush creates and presents 25 Reagan Rules for becoming a great communicator, each one explored in its own chapter in this book.

      Not only will he present the rules but he will add anecdotes from Reagan about how these rules worked for him, on the road and in the White House itself. The rules include:

      Be authentic.
      Know yourself.
      Practice and rehearse...and then do it again.
      Place your product or message in a global context.
      The Reagan speech template: Question, Inform, Inspire, Ask.
      Don't care what your mother thinks of you.
      Master subconscious inhibitors.

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