Description

Book Synopsis
Viewing popular women’s daytime TV programs of the 1950s from a feminist perspective.

Table of Contents
  • Acknowledgments
  • Chapter 1. Introduction: Daytime Television in the Era of the Feminine Mystique, 1948-1960
  • Chapter 2. The Dawn of Daytime: Reaching Out to Women across America
  • Chapter 3. Kate Smith: Remembering the Future
  • Chapter 4. The Charm Boys Woo the Audience: Garry Moore, Arthur Godfrey, and Art Linkletter
  • Chapter 5. Misery Loves Company: Strike It Rich, Glamour Girl, and the Critics
  • Chapter 6. Domesticity in Doubt: Arlene Francis and Home
  • Chapter 7. Matinee Theater and the Question of Soap Opera
  • Chapter 8. At a Loss for Words: Queen for a Day, It Could Be You, Who Do You Trust?, and The Big Payoff
  • Chapter 9. Conclusion: Visions of Femininity
  • Notes
  • Works Cited
  • Index

What Women Watched

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    A Paperback / softback by Marsha F. Cassidy

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      Publisher: University of Texas Press
      Publication Date: Publication Date: 01/05/2005
      ISBN13: 9780292706279, 978-0292706279
      ISBN10: 0292706278
      Also in:
      Gender studies: women and girls

      Description

      Book Synopsis
      Viewing popular women’s daytime TV programs of the 1950s from a feminist perspective.

      Table of Contents
      • Acknowledgments
      • Chapter 1. Introduction: Daytime Television in the Era of the Feminine Mystique, 1948-1960
      • Chapter 2. The Dawn of Daytime: Reaching Out to Women across America
      • Chapter 3. Kate Smith: Remembering the Future
      • Chapter 4. The Charm Boys Woo the Audience: Garry Moore, Arthur Godfrey, and Art Linkletter
      • Chapter 5. Misery Loves Company: Strike It Rich, Glamour Girl, and the Critics
      • Chapter 6. Domesticity in Doubt: Arlene Francis and Home
      • Chapter 7. Matinee Theater and the Question of Soap Opera
      • Chapter 8. At a Loss for Words: Queen for a Day, It Could Be You, Who Do You Trust?, and The Big Payoff
      • Chapter 9. Conclusion: Visions of Femininity
      • Notes
      • Works Cited
      • Index

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