Description

Book Synopsis
Because Islamic jihad wins through marketing, Weaponized Marketing proposes to fight back with this marketing battle plan that uses the techniques that built the world's leading brands to succeed where military might and diplomacy have failed.

Weaponized Marketing: Defeating Islamic Jihad

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    Order before 4pm tomorrow for delivery by Tue 11 Aug 2026.

    A Paperback / softback by Lisa Merriam, Milton Kotler

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      Publisher: Rowman & Littlefield
      Publication Date: Publication Date: 01/07/2020
      ISBN13: 9781538137543, 978-1538137543
      ISBN10: 1538137542

      Description

      Book Synopsis
      Because Islamic jihad wins through marketing, Weaponized Marketing proposes to fight back with this marketing battle plan that uses the techniques that built the world's leading brands to succeed where military might and diplomacy have failed.

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