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Book Synopsis

Helena Rubinstein and Elizabeth Arden defined beauty standards for the first half of the twentieth century. Brilliant innovators with humble roots, both were masters of self-invention who sacrificed everything to become the country’s first major female entrepreneurs. They were also fierce competitors whose fifty-year tug-of-war would give birth to an industry. From Fifth Avenue society to the halls of Congress, their rivalry was relentless and legendary – pushing both women to build international empires in a world dominated by men.

War Paint

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    Order before 4pm tomorrow for delivery by Thu 18 Jun 2026.

    A Paperback by Doug Wright, Michael Korie, Scott Frankel

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      Publisher: Samuel French Ltd
      Publication Date: 1/2/2019 12:00:00 AM
      ISBN13: 9780573707094, 978-0573707094
      ISBN10: 057370709X

      Description

      Book Synopsis

      Helena Rubinstein and Elizabeth Arden defined beauty standards for the first half of the twentieth century. Brilliant innovators with humble roots, both were masters of self-invention who sacrificed everything to become the country’s first major female entrepreneurs. They were also fierce competitors whose fifty-year tug-of-war would give birth to an industry. From Fifth Avenue society to the halls of Congress, their rivalry was relentless and legendary – pushing both women to build international empires in a world dominated by men.

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