Description

Book Synopsis

In 1990, Verner Soler, born in the Swiss village of Vrin, in the Canton of Grisons, and educated as a primary school teacher, travelled to Los Angeles. His intended six-month stay turned into 30 years and counting. He studied photography and creative advertising in California, married and raised a child, and became a Creative Director with Saatchi & Saatchi in Los Angeles, where he leads campaigns for major global brands such as Toyota. His native alpine village of 250 inhabitants could not be more different from the metropolis of 3.8 million that has become his new home. Against the odds, Soler has tried for more than three decades to maintain a connection to the place and the people he left behind.

Vrin: Home Through an Emigrant's Lens presents Soler's intimate exploration of an emigrant's emotions when confronted with the accelerated changes in the village and its people, which he experiences as if captured in a time-lapse. His authentic, powerful

Vrin

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    A Hardback by Verner Soler

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      Publisher: Scheidegger and Spiess
      Publication Date: Publication Date: 9/20/2024
      ISBN13: 9783039422012, 978-3039422012
      ISBN10: 3039422014
      Also in:
      Photographs: collections

      Description

      Book Synopsis

      In 1990, Verner Soler, born in the Swiss village of Vrin, in the Canton of Grisons, and educated as a primary school teacher, travelled to Los Angeles. His intended six-month stay turned into 30 years and counting. He studied photography and creative advertising in California, married and raised a child, and became a Creative Director with Saatchi & Saatchi in Los Angeles, where he leads campaigns for major global brands such as Toyota. His native alpine village of 250 inhabitants could not be more different from the metropolis of 3.8 million that has become his new home. Against the odds, Soler has tried for more than three decades to maintain a connection to the place and the people he left behind.

      Vrin: Home Through an Emigrant's Lens presents Soler's intimate exploration of an emigrant's emotions when confronted with the accelerated changes in the village and its people, which he experiences as if captured in a time-lapse. His authentic, powerful

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