Description
Book SynopsisThis book offers a theoretically driven, empirically grounded survey of the role visual communication plays in political culture, enabling a better understanding of the significance and impact visuals can have as tools of political communication. The advent of new media technologies have created new ways of producing, disseminating and consuming visual communication, the book hence explores the theoretical and methodological underpinnings of visual political communication in the digital age, and how visual communication is employed in a number of key settings. The book is intended as a specialist reading and teaching resource for courses on media, politics, citizenship, activism, social movements, public policy, and communication.
Trade Review“This collection is a welcome intervention that, in the editors’ words, places visuals at the ‘epicenter’ of the relationship between political communicators and audiences. The various chapters draw our attention to a number of important developments, in particular, the rise of social media, and go some way to addressing what remains an ‘under researched area’ in political communication, providing a theoretical framework and methodological guidelines to aid future studies. I would recommend this collection to all those interested in understanding and analyzing political visuals in contemporary democracies.” (James Stanyer, The International Journal of Press-Politics. Vol. 26 (1), January 1, 2021)
Table of Contents1. Introduction: Visual Political CommunicationDarren G. Lilleker, Anastasia Veneti, Daniel Jackson
Part I: Theoretical and Methodological Issues in Visual Political Communication2. The Digital Transformation of Visual PoliticsPaul Messaris
3. The power of visual political communication: pictorial politics through the lens of communication psychologyDarren G. Lilleker
4. The Interdisciplinary Roots and Digital Branches of Visual Political Communication ResearchRoman Gerodimos
5. Visual Methods for Political Communication Research: Modes and AffordancesLuc Pauwels, University of Antwerp
Part II: The Use of Visuals in Political Campaigning6. From Analogue to Digital Negativity ‒ Attacks and Counter-Attacks, Satire and Absurdism on Election Posters Offline and OnlineBengt Johansson, Christina Holtz-Bacha
7. Political parties and their pictures. Visual communication on Instagram in Swedish and Norwegian election campaignsUta Russmann, Jakob Svensson, Anders Olof Larsson
8. Visual Political Communication in Italian electoral campaignsEdoardo Novelli
Part III: Visual Governance9. The Visual Presidency of Donald Trump First Hundred Days: Political Image Making and Digital MediaRyan T. Strand, Dan Schill
10. Greek Political Leaders on Instragram: Between ‘soft’ and ‘hard’ personalisation Stamatis Poulakidakos, Iliana Giannouli
11. The political power of smiling. How politicians’ displays of happiness affect viewers’ gaze behavior and political judgments Michael Sülflow, Marcus Maurer
Part IV: Citizen-led Forms of Visual Political Communication12. #MoreInCommon: Collective Mourning Practices on Twitter and the Iconisation of Jo CoxKaty Parry
13. Picturing the political: Embodied visuality of protest imageryBolette B. Blaagaard
14. Connective Politics, Videos and Algorithms: YouTube’s Mediation of Audiovisual Political CommunicationAndrea Medrado, Simone do Vale, Adilson Cabral
