Description

The title incorporates contextual essays that explore how cultural theory can be applied to the real-world practice of graphic design, and are discussed by designers such as Neville Brody, Michael Bierut and Joan Farrer. This title helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist. All arts graduates study cultural theory as a part of their degree courses. This title is a companion guide to this theory; it has been edited to fit broadly into the diverse curricula of art schools and colleges around the world and is tailored for course adoptions.

Visual Communication: From Theory to Practice

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Paperback / softback by Jonathan Baldwin , Lucienne Roberts

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The title incorporates contextual essays that explore how cultural theory can be applied to the real-world practice of graphic design,... Read more

    Publisher: Bloomsbury Publishing PLC
    Publication Date: 12/06/2006
    ISBN13: 9782940373093, 978-2940373093
    ISBN10: 2940373094

    Number of Pages: 192

    Non Fiction , Art & Photography

    Description

    The title incorporates contextual essays that explore how cultural theory can be applied to the real-world practice of graphic design, and are discussed by designers such as Neville Brody, Michael Bierut and Joan Farrer. This title helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist. All arts graduates study cultural theory as a part of their degree courses. This title is a companion guide to this theory; it has been edited to fit broadly into the diverse curricula of art schools and colleges around the world and is tailored for course adoptions.

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