Visionary Pricing: Reflections and Advances in Honor of Dan Nimer
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Hardback by Gerald E. Smith , Arch G. Woodside
Short Description:
"Visionary Pricing" is dedicated to Dan Nimer, pioneer of pricing and price management. The volume features leading edge thinking from... Read more
Publisher: Emerald Publishing LimitedPublication Date: 29/11/2012
ISBN13: 9781780529967, 978-1780529967
ISBN10: 1780529961
Number of Pages: 392