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Book Synopsis
Vance Packard's bestselling books taught the generation that came of age in the early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Based in part on interviews with Packard, Daniel Horowitz's intellectual biography focuses on the period during which Packard left magazine writing to author his most famous works of social criticism.

Vance Packard and American Social Criticism

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    A Paperback by Daniel Horowitz

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      Publisher: MP-NCA Uni of North Carolina
      Publication Date: Publication Date: 1/30/2011 12:00:00 AM
      ISBN13: 9780807857359, 978-0807857359
      ISBN10: 0807857351

      Description

      Book Synopsis
      Vance Packard's bestselling books taught the generation that came of age in the early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Based in part on interviews with Packard, Daniel Horowitz's intellectual biography focuses on the period during which Packard left magazine writing to author his most famous works of social criticism.

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