Description

Accessible, current and in-depth, this textbook provides investigative insights into the steps involved in the case study research process. It is an essential resource for both graduate students wanting a novel, yet comprehensive guide to case study research, and for undergraduate students tasked with projects in business and management.

Unravelling the Mysteries of Case Study Research helps students to develop a deeper understanding of cases within their contexts by presenting them from the perspective of the individuals involved. The authors discuss the stages of case study research including the role of personal motivation, objectives, research design, data collection and analysis as elements of the investigation.

Key features:

  • Demonstrates best practices for research with examples from expert case researchers
  • Provides questions to form and guide the individual's research plans
  • Reviews current and classic practices in case study research from North American and European perspectives
  • Helps to identify what a case is
  • Discusses motivation, purpose and unit of analysis issues
  • Explains the design of a project, identification of sites, data and information
  • Encourages analysis, curiosity, and creativity in case research.

Unraveling the Mysteries of Case Study Research: A Guide for Business and Management Students

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£32.95

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Paperback / softback by Marilyn L. Taylor , Mikael Søndergaard

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Short Description:

Accessible, current and in-depth, this textbook provides investigative insights into the steps involved in the case study research process. It... Read more

    Publisher: Edward Elgar Publishing Ltd
    Publication Date: 28/07/2017
    ISBN13: 9781786437235, 978-1786437235
    ISBN10: 1786437236

    Number of Pages: 160

    Non Fiction , Business, Finance & Law

    Description

    Accessible, current and in-depth, this textbook provides investigative insights into the steps involved in the case study research process. It is an essential resource for both graduate students wanting a novel, yet comprehensive guide to case study research, and for undergraduate students tasked with projects in business and management.

    Unravelling the Mysteries of Case Study Research helps students to develop a deeper understanding of cases within their contexts by presenting them from the perspective of the individuals involved. The authors discuss the stages of case study research including the role of personal motivation, objectives, research design, data collection and analysis as elements of the investigation.

    Key features:

    • Demonstrates best practices for research with examples from expert case researchers
    • Provides questions to form and guide the individual's research plans
    • Reviews current and classic practices in case study research from North American and European perspectives
    • Helps to identify what a case is
    • Discusses motivation, purpose and unit of analysis issues
    • Explains the design of a project, identification of sites, data and information
    • Encourages analysis, curiosity, and creativity in case research.

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