Description

Book Synopsis
This book is the legacy of Emil Ruder, one of the originator of Swiss Style, famous throughout the world for the use of asymmetric layouts, use of a grid, sans-serif typefaces and flush left, ragged right text. His holistic approach is still recognized as fundamental for graphic designers and typographers all over the world.

This volume represents a critical reflection on his teaching and practice and a life- time of accumulated knowledge. Beyond that, it is a comprehensive masterpiece seen in its overall structure: in the themes presented, in the comparison of similarities and contrasts, in the richness of the illustrations and the harmoniously inserted types. Behind the purely pedagogic examples of exact proportions, a rich, philosophical thinking shines through. Today, more than forty years after this book was first published, it is still widely used and referenced.

Typography: A Manual of Design

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    A Hardback by Emil Ruder

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      Publisher: Niggli Verlag
      Publication Date: Publication Date: 01/01/2009
      ISBN13: 9783721200430, 978-3721200430
      ISBN10: 3721200438
      Also in:
      Art & Photography Typography and lettering

      Description

      Book Synopsis
      This book is the legacy of Emil Ruder, one of the originator of Swiss Style, famous throughout the world for the use of asymmetric layouts, use of a grid, sans-serif typefaces and flush left, ragged right text. His holistic approach is still recognized as fundamental for graphic designers and typographers all over the world.

      This volume represents a critical reflection on his teaching and practice and a life- time of accumulated knowledge. Beyond that, it is a comprehensive masterpiece seen in its overall structure: in the themes presented, in the comparison of similarities and contrasts, in the richness of the illustrations and the harmoniously inserted types. Behind the purely pedagogic examples of exact proportions, a rich, philosophical thinking shines through. Today, more than forty years after this book was first published, it is still widely used and referenced.

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