Description

Consumer research is often central to academic studies in many different fields, and more recently, tourism studies have empirically examined consumer research from various aspects. However, there is a need to provide information for tourism scholars on how to better understand aspects of tourist behaviour. Tourist Behaviour: An International Perspective provides a collection of topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption. Divided in to six sections, the book presents research within the themes of influence, motivation, choice, and consumption and experience. With contributions from authors in over 15 countries, the book presents an interdisciplinary approach of the latest research in tourist behaviour. Key Features: The most recent global research on this topic. An interdisciplinary approach. Contributors from 15 different countries.

Tourist Behaviour: An International Perspective

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Hardback by Metin Kozak , Nazmi Kozak

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Consumer research is often central to academic studies in many different fields, and more recently, tourism studies have empirically examined... Read more

    Publisher: CABI Publishing
    Publication Date: 18/11/2016
    ISBN13: 9781780648125, 978-1780648125
    ISBN10: 178064812X

    Number of Pages: 198

    Non Fiction , Business, Finance & Law

    Description

    Consumer research is often central to academic studies in many different fields, and more recently, tourism studies have empirically examined consumer research from various aspects. However, there is a need to provide information for tourism scholars on how to better understand aspects of tourist behaviour. Tourist Behaviour: An International Perspective provides a collection of topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption. Divided in to six sections, the book presents research within the themes of influence, motivation, choice, and consumption and experience. With contributions from authors in over 15 countries, the book presents an interdisciplinary approach of the latest research in tourist behaviour. Key Features: The most recent global research on this topic. An interdisciplinary approach. Contributors from 15 different countries.

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