Description

Book Synopsis
This practical guide for undergraduate and HND/C students of Leisure and Tourism provides the tools to recognize and produce good research. It should enable readers to successfully evaluate their own tourism and leisure research and the research of others.

Table of Contents
  1. Introducing Research,
  2. Methodology and Research Design,
  3. Evaluating Research,
  4. Secondary Data Analysis in Leisure & Tourism Research,
  5. Qualitative methods,
  6. Social Surveys,
  7. Sampling Techniques,
  8. The Analysis of Qualitative Data Content Analysis and Semiological Analysis,
  9. Summarising data descriptive statistics and the graphical presentation of data,
  10. Bivariate and Multivariate Analysis,
  11. Inferential Statistics,
  12. Writing a Research Report.

Tourism and Leisure Research Methods

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    £63.99

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    Order before 4pm tomorrow for delivery by Fri 12 Jun 2026.

    A Paperback by Mick Finn, Martin Elliott-White, Mike Walton

    1 in stock


      View other formats and editions of Tourism and Leisure Research Methods by Mick Finn

      Publisher: Pearson Education
      Publication Date: 8/7/2000 12:00:00 AM
      ISBN13: 9780582368712, 978-0582368712
      ISBN10: 0582368715

      Description

      Book Synopsis
      This practical guide for undergraduate and HND/C students of Leisure and Tourism provides the tools to recognize and produce good research. It should enable readers to successfully evaluate their own tourism and leisure research and the research of others.

      Table of Contents
      1. Introducing Research,
      2. Methodology and Research Design,
      3. Evaluating Research,
      4. Secondary Data Analysis in Leisure & Tourism Research,
      5. Qualitative methods,
      6. Social Surveys,
      7. Sampling Techniques,
      8. The Analysis of Qualitative Data Content Analysis and Semiological Analysis,
      9. Summarising data descriptive statistics and the graphical presentation of data,
      10. Bivariate and Multivariate Analysis,
      11. Inferential Statistics,
      12. Writing a Research Report.

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