Description
Book SynopsisPraise for THERE''S A CUSTOMER BORN EVERY MINUTE Joe Vitale has created an entertaining, educational, and motivational manual-with the help of P.T. Barnum-that belongs in every hotel room alongside the Bible. Then, guests might read his inspirational book first, and give thanks to God for this worthy discovery.
Alan Abel, media hoaxer, author, consultantand lecturer on Using Your Wits to Win
If you''re going to excel in business, learning about a showman like Barnum and applying some of the lessons he taught can give you valuable insights. Joe Vitale has captured ten of these lessons (he calls them ''rings of power'') and shows how you can apply them in a way that will open your eyes and stretch your imagination. There''s a lot of money-making and fun wisdom here.
Joseph Sugarman, Chairman, BluBlocker Corporation
Finally someone does it!!! Joe Vitale reveals the REAL P.T. Barnum! Vitale highlights the outrageously astute marketing of Barnum.
Table of Contents
Foreword Jeffrey Gitomer.
Preface: How P.T. Barnum Almost Killed Me Twice (and Why I Don’t Really Mind).
Acknowledgments.
1. Presenting . . . the Greatest Marketeer of All Time—P.T. Barnum!
2. P.T. Barnum’s Amazing 10 Rings of Power for Creating an Empire.
3. Bonus: Barnum’s Rules for Success in Business by P.T. Barnum.
4. P.T. Barnum’s Amazing Mind-Set for Success.
5. Attention! What P.T. Barnum Learned When He Was Almost Hanged.
6. Barnum Knew People Would Spend Their Last Nickel on This One Thing.
7. P.T. Barnum’s Secret for Making Unknowns Famous and Himself Rich.
8. The Shakespeare of Advertising’s Rules for Jumbo Success.
9. How an Unknown P.T. Barnum Met Queen Victoria—and Got Rich.
10. How Barnum Purchased the Business of His Dreams with No Money.
11. P.T. Barnum’s Secret for Surviving Disasters and Tragedies.
12. How P.T. Barnum Wrote His Own Ticket to Success.
13. Bonus: My Exclusive Interview with P.T. Barnum.
14. How P.T. Barnum Got Rich Right after Going Broke.
15. Bonus: The Art of Money Getting by P.T. Barnum.
16. How to Barnumize Your Business.
Epilogue: Farewell by P.T. Barnum.
Notes.
Bibliography.
Resources.
About the Author.
Index.
