Description
Book SynopsisEmma Jaques is a member of the Association of Proposal Management and has over 18 years of experience. She has led teams tasked with designing programmes for organisations such as O2, Sainsbury's, the Environment Agency, the Department for Work and Pensions, RSPCA and British Gas.
Trade Review"Tackling a bid of any size is daunting without the right skills, support and encouragement.
Emma Jaques gives this and more: clear advice on how to win, and valuable lessons from bid professionals.
David Magliano, Director of Marketing for the London 2012 bid" * David Magliano *
Table of Contents
- Chapter - 00: Introduction;
- Chapter - 01: Bid basics: The fundamental things you need to know;
- Chapter - 02: Where to look for bidding opportunities;
- Chapter - 03: Pre-qualifying for tenders: The first hurdle;
- Chapter - 04: The decision to bid;
- Chapter - 05: Keeping on track: Where to start and how to finish;
- Chapter - 06: What to write and how to write it;
- Chapter - 07: How much?; Pricing your proposition;
- Chapter - 08: The case for case studies;
- Chapter - 09: It’s good to talk: Influencing and persuading throughout the process;
- Chapter - 10: And the winner is... (What happens after the decision is made);
- Chapter - 11: A view from the other side: The buyer’s perspective;
- Chapter - 12: External funding bids and grant applications: Applying bid best practice in not-for-profit competitions;
- Chapter - 13: Proposals: Using bid writing skills in proactive selling processes;
- Chapter - 14: The golden rules of bidding: Things I wish I’d known when I wrote my first bid;
- Chapter - 15: Based on a true story... the good, the bad and the ugly: Real-life examples from the world of bids
