Description
Book SynopsisYour voice as biometric data, and how marketers are using it to manipulate you
Trade Review“[Dr. Turow ] is encouraging policymakers and the public to do something I wish we did more often: Be careful and considerate about how we use a powerful technology before it might be used for consequential decisions.”—Shira Ovide,
New York Times“If you think your voice belongs to you, think again. Joseph Turow performs a critical public service, exposing in all its slimy detail this latest frontier of exploitation, where our voices are plundered for analysis, prediction, behavioral manipulation, and profit.”—Shoshana Zuboff, author of
The Age of Surveillance Capitalism“A ground-breaking exploration of the new frontier of surveillance—the voice. With clarity and nuance, Joseph Turow reveals the stakes for democracies and liberty.”—Danielle Citron, author of
Hate Crimes in Cyberspace“In this forward-thinking and original book, Joseph Turow explores how our voices are the next frontier for technology companies and marketers, connecting the dots in a way that no one else yet has.”—Mara Einstein, author of
Black Ops Advertising: Native Ads, Content Marketing and the Covert World of the Digital Sell“In this well-researched call to action, Joseph Turow explains why we need to protect the human voice to shield our thoughts and emotions.”—Chris Jay Hoofnagle, University of California, Berkeley
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The Voice Catchers is compelling, thoroughly researched, and filled with jaw-dropping revelations. It gives readers a fascinating peek under the hood of the companies exploiting our voices, as well as reasons to hold them accountable.”—Woodrow Hartzog, Northeastern University