Description

Book Synopsis
A humorous and incisive analysis of the basic tenets of typography and how to turn them on their heads, this book will appeal to the conformist and the non-conformist in everyone - not just the newcomer to design. One side of this sharp-witted, cleverly designed guide presents the ten main rules, or 'commandments', of type design, addressing such aspects of typographic doctrine as legibility, alignment and capitalization; the other shows how type can successfully subvert these rules, presenting 'sacreligious' visual alternatives. In support of the commandments, Felton includes a list of twelve 'disciples', those internationally renowned graphic designers whom he identifies as rule-abiding, including such figures as Eric Gill, Jan Tschichold and Erik Spiekermann. Confronting these are his 'fallen angels', including such experimental typographers as David Carson, Jeffery Keedy, Phil Baines, and Jonathan Barnbrook.

Trade Review
A humorous and incisive analysis - this book will appeal to the conformist and non-conformist in everyone - RIBA BOOKSHOPS NEWSLETTER

The Ten Commandments of Typography: Type Heresy:

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    A Hardback by Paul Felton

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      Book details

      Publisher Merrell Publishers Ltd
      Published 5 May 2006
      ISBN-13 9781858943558
      978-1858943558
      ISBN-10 1858943558
      Also in:
      Art & Photography Typography and lettering

      Description

      Book Synopsis
      A humorous and incisive analysis of the basic tenets of typography and how to turn them on their heads, this book will appeal to the conformist and the non-conformist in everyone - not just the newcomer to design. One side of this sharp-witted, cleverly designed guide presents the ten main rules, or 'commandments', of type design, addressing such aspects of typographic doctrine as legibility, alignment and capitalization; the other shows how type can successfully subvert these rules, presenting 'sacreligious' visual alternatives. In support of the commandments, Felton includes a list of twelve 'disciples', those internationally renowned graphic designers whom he identifies as rule-abiding, including such figures as Eric Gill, Jan Tschichold and Erik Spiekermann. Confronting these are his 'fallen angels', including such experimental typographers as David Carson, Jeffery Keedy, Phil Baines, and Jonathan Barnbrook.

      Trade Review
      A humorous and incisive analysis - this book will appeal to the conformist and non-conformist in everyone - RIBA BOOKSHOPS NEWSLETTER

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