Description
Book SynopsisA memoir by L.W. "Bill" Lane, Jr., about Sunset, the extraordinarily influential western magazine he guided for several decades until 1990, and about the American West that the magazine helped shape in the twentieth century.
Trade Review"Lane—a publishing pioneer, devotee of hard work, and insatiably curious man—personified the spirit of the American West."—
Publishers Weekly"Bill Lane was a one-of-a-kind terrific guy who lived an energetic and constructive life. This memoir is a compelling reminder that the sun never sets on Bill Lane."—George P. Shultz, Former US Secretary of State and Distinguished Fellow, Hoover Institution, Stanford University
"Bill was a man of the West. He was born on the sunset side of the Mississippi, moved as a young boy to California, hiked and packed as a lad in the great western parks of Yosemite and Sequoia, immersed himself in the region's stories and legends, and for decades published
Sunset Magazine, as iconic a repository of western lore and lifestyles as there has ever been. His story is the story of the region he loved and served so well."—David M. Kennedy, Pulitzer Prize winning author and Director of the Bill Lane Center for the American West, Stanford University
