Description
Book SynopsisA book about power, apprenticeship, and succession in the first family of media
An heir apparent to the first global media dynasty, Lachlan Murdoch has been waiting to run his father Rupert''s empire all his life. In this riveting first biography of a little-understood but hugely influential figure, acclaimed journalist Paddy Manning asks: can the dutiful son hang onto the empire, or will the third generation of Murdoch moguls prove the last?
Despite a life in the spotlight, Lachlan''s personality, politics, and business acumen remain enigmatic. Is he the ultra-conservative ideologue media reports maintain, or a free-thinking libertarian, as some friends suggest?
After emerging victorious from the Murdoch family''s turbulent succession wars, Lachlan is stepping up at a time of unprecedented instability. What can we expect from his time at the helm, and does he have what it takes to chart a future for this century-old company? This is a book about the good, the bad, and the ugly of the global media world, and about America in the age of Trump and Murdoch. It is a book about power, apprenticeship, and succession.
