Description
Book SynopsisHow do you build successful professional connections with colleagues from Mexico? While most books focus simply on how to avoid common communication mistakes, this book leads its readers to an understanding of how to succeed and thrive within the three cultures, Mexico, the US, and Canada. Kelm, Hernandez-Pozas and Victor present a set of practical guidelines for communicating professionally with Mexicans, both in Mexico and abroad, providing many photographs as examples. The Seven Keys to Communicating in Mexico follows the model of presenting key cultural concepts used in the earlier books by Kelm and Victor on Brazil and (with Haru Yamada) on Japan. Olivia Hernandez-Pozas, Orlando Kelm, and David Victor, well-respected research professors and seasoned cross-cultural trainers for businesspeople, guide readers through Mexican culture using Victor's LESCANT Model (an acronym representing seven key cross-cultural communication areas: Language, Environment, Social Organization, Contexting, Authority, Nonverbal Behavior, and Time). Each chapter addresses one of these topics and demonstrates how to evaluate the differences among Mexican, US, and Canadian cultures. In the final chapter the authors bring all of these cultural interactions together with a sample case study about business interactions between Mexicans and North Americans. The case study includes additional observations from North American and Mexican business professionals who offer related suggestions and recommendations.
Trade ReviewThe authors deliver an immediately useful tool to those seeking to teach and learn intercultural skills. * Hispania *
Table of ContentsIntroduction 1. The Spanish Language: A Beautiful Mixture That Defines Mexico 2. The Mexican Environment: A Cornucopia 3. Mexican Social Organization: Mestizaje, Mosaic, or Melting Pot? 4. Mexican Contexting: The Hidden Wisdom of the Proverb 5. The Mexican Authority Conception: Power Is Always Personalized 6. Mexican Nonverbal Communication: Colorful, Bold, and Making a Statement! 7. The Mexican Temporal Conception: All Our Pasts Are Our Present 8. Case Study: When Being Bicultural Is More than Being Bilingual Notes Index About the Authors
