The Price is Wrong: Understanding What Makes a Price Seem Fair and the True Cost of Unfair Pricing

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Hardback by Sarah Maxwell Short Description:

Fair pricing is an issue that affects us all, whether we?re consumers or merchants. Throughout her career, Sarah Maxwell has... Read more

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Publisher: John Wiley & Sons Inc
Publication Date: 08/02/2008
ISBN13: 9780470139097, 978-0470139097
ISBN10: 0470139099

Number of Pages: 256

Non Fiction , Business, Finance & Law