Description

Book Synopsis
The neoclassical theory of choice is an integral part of a large and growing literature. Its elegance, simplicity and apparent generality appear, increasingly, to influence the thinking of psychologists, sociologists, and political scientists.

The Present State of Consumer Theory The

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    A Paperback by Timothy P. Roth

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      Publisher: University Press of America
      Publication Date: 12/29/1997 12:00:00 AM
      ISBN13: 9780761809449, 978-0761809449
      ISBN10: 0761809449

      Description

      Book Synopsis
      The neoclassical theory of choice is an integral part of a large and growing literature. Its elegance, simplicity and apparent generality appear, increasingly, to influence the thinking of psychologists, sociologists, and political scientists.

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