Description
Book SynopsisDrawing on the combined knowledge and expertise of an all-star team of today's best business minds, this book teaches the latest practical methods for competing to win in today's marketplace while laying the foundation for tomorrow's success.
Table of ContentsSTRATEGY: WINNING IN THE MARKETPLACE.
Managing Marketplace Strategy (L. Fahey & R. Randall).
Corporate Strategy: Managing a Set of Businesses (H. Christensen).
Business Unit Strategy: The Quest for Competitive Advantage (A. Gupta).
Competing across Locations: Enhancing Competitive Advantage through a Global Strategy (M. Porter).
Strategy for the Small Business (I. Dahaime).
Digital Strategy (J. Sampler).
Political Strategy: Managing the Political and Social Environment (J. Mahon, et al.).
STRATEGY INPUTS: ANALYZING THE EXTERNAL AND INTERNAL ENVIRONMENTS.
Mapping the Business Landscape (D. Collis & P. Ghemawat).
Macroenvironmental Analysis: Understanding the Environment Outside the Industry (V. Narayanan & L. Fahey).
A Strategic Assessment of an Organization's Assets (L. Fahey).
Creating and Leveraging Core Competencies (C. Prahalad, et al.).
STRATEGY MAKING: IDENTIFYING AND EVALUATING STRATEGIC ALTERNATIVES.
Identifying and Developing Strategy Alternatives (M. Lyles & L. Fahey).
Evaluating Strategic Alternatives (G. Day).
MANAGING STRATEGIC CHANGE: LINKNG STRATEGY AND ACTION.
Strategic Change: How to Realign the Organization to Implement Strategy (R. Eisenstat & M. Beer).
Strategic Change: Reconfiguring Operational Processes to Implement Strategy (E. Hart).
Strategic Change: Managing Strategy Making through Planning and Administrative Systems (J. Grant & N. Rajagopalan).
Strategic Change: Devising a Context-Sensitive Approach to Implementation (J. Balogun & V. Hope-Hailey).
There Is No Universal Strategy Formula (I. Wilson).
About the Authors.
Index.
