Description

How to identify and see through deceptive and unethical health marketing practices Health scams come in all shapes and sizes-from the suppression of side-effects from prescription drugs to the unproven benefits of 'traditional' health practices-taking advantage of the human tendency to assume good intentions in others. So how do we avoid being deceived? Professor of Nursing, Bernie Garrett explores real-world examples of medical malpractice, pseudo and deceptive health science, dietary and celebrity health fads, deception in alternative medicine and problems with current healthcare regulation, ending with a simple health-scam detection kit. And he looks at how these practices and ineffective regulations affect our lives.

The New Alchemists: The Rise of Deceptive Healthcare

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Paperback / softback by Bernie Garrett

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How to identify and see through deceptive and unethical health marketing practices Health scams come in all shapes and sizes-from... Read more

    Publisher: Hammersmith Health Books
    Publication Date: 29/07/2021
    ISBN13: 9781781611883, 978-1781611883
    ISBN10: 1781611882

    Number of Pages: 320

    Non Fiction , Education

    Description

    How to identify and see through deceptive and unethical health marketing practices Health scams come in all shapes and sizes-from the suppression of side-effects from prescription drugs to the unproven benefits of 'traditional' health practices-taking advantage of the human tendency to assume good intentions in others. So how do we avoid being deceived? Professor of Nursing, Bernie Garrett explores real-world examples of medical malpractice, pseudo and deceptive health science, dietary and celebrity health fads, deception in alternative medicine and problems with current healthcare regulation, ending with a simple health-scam detection kit. And he looks at how these practices and ineffective regulations affect our lives.

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