Description

Book Synopsis
Marshall McLuhan was a Canadian educator, philosopher and scholar - a professor of English Literature, a literary critic and a communications theorist. McLuhan's work is viewed as one of the cornerstones of the study of media theory. McLuhan is known for coining the expressions 'the medium is the message' and the 'global village'.

The Medium is the Massage

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A Paperback / softback by Marshall McLuhan

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    View other formats and editions of The Medium is the Massage by Marshall McLuhan

    Publisher: Penguin Books Ltd
    Publication Date: 25/09/2008
    ISBN13: 9780141035826, 978-0141035826
    ISBN10: 014103582X

    Description

    Book Synopsis
    Marshall McLuhan was a Canadian educator, philosopher and scholar - a professor of English Literature, a literary critic and a communications theorist. McLuhan's work is viewed as one of the cornerstones of the study of media theory. McLuhan is known for coining the expressions 'the medium is the message' and the 'global village'.

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