Description
Book SynopsisA simple, practical guide to help not-for-profit organizations lobby local, state, and federal legislative bodies
Only a fraction of not-for-profit organizations take advantage of the legislative process in representing their members and their organization''s goals. Yet lobbying is an important way to gain visibility, attract members, and find new sources of funding. This book is designed to help the modern not-for-profit develop and implement an effective lobbying program without jeopardizing its tax-exempt status. Dr. Pidgeon and the contributers he has assembled provide in-depth analysis of all the major issues of the lobbying process, including:
* The basics of lobbying
* The structure of local, state, and federal government
* Using the mass media to spread the message
* Political action committees (PACs)
* Marketing and communication strategies
* Strategic partnerships
* The legal aspects of government affairs
Trade Review"Pidgeon writes that the goal for the book is to provide a guide for nonprofit leaders on launching or refining a government affairs program. By any reasonable measure, the book is wildly successful. No one charting a course through the legislative wilderness should be without Pidgeon's well-crafted map." (Philanthropy Magazine, 10/01)
Table of ContentsPreface.
Foreword.
THE LEGISLATIVE/GOVERNMENT AFFAIRS PROCESS AND THE NOT-FOR-PROFIT (W. Pidgeon).
The Significant Role That the Legislative Process Can Play in Fulfilling the Mission of a Not-for-Profit (D. Kushner).
Introduction to the Legislative Process (W. Horn).
SUCCESSFUL METHODS USED BY NOT-FOR-PROFITS (W. Pidgeon).
Achieving Impact through Political Involvement (J. Kalavitinos).
Adding Light to the Heat: Using the Mass Media to Support Your Issues (R. Story).
Developing Partnerships for Greater Success (R. Goodwin).
The Use of Outside Legislative Consultants: When and How to Hire a Lobbyist. (J. Chwat).
THE LEGAL ASPECTS OF GOVERNMENT AFFAIRS AND LOBBYING (W. Pidgeon).
The Legal Aspects of Government Affairs and Lobbying. (B. Hopkins).
DEVELOPING A STRATEGIC PLAN FOR A NOT-FOR-PROFIT (W. Pidgeon).
A Strategic Plan for Success (W. Pidgeon).
Ten Fundamental Keys to a Successful Government Affairs Program.
Reference Guide to Organizational Support.
The Accompanying CD-ROM and How to Use It.
End Notes.
Index.
