Description

Book Synopsis
Both enlightening and entertaining, Dr Max Mckeown delivers concise advice on how to move from original insights to new ideas, and from new ideas to valuable real-world innovation. You'll learn how to increase creativity, understand the psychology of thinking differently, encourage collaboration, co-create with customers, overcome indifference, create an idea-hungry culture, rid yourself of creativity zombies and get to innovation paradise.
Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving you important reminders and guidance in how to make new ideas useful. Are you ready to change the world?

The Innovator's Book: Rules for rebels, mavericks

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Order before 4pm today for delivery by Sat 20 Dec 2025.

A Hardback by Dr. Max Mckeown

15 in stock


    View other formats and editions of The Innovator's Book: Rules for rebels, mavericks by Dr. Max Mckeown

    Publisher: LID Publishing
    Publication Date: 26/09/2019
    ISBN13: 9781912555437, 978-1912555437
    ISBN10: 1912555433
    Also in:
    Business innovation Advice on careers and achieving success

    Description

    Book Synopsis
    Both enlightening and entertaining, Dr Max Mckeown delivers concise advice on how to move from original insights to new ideas, and from new ideas to valuable real-world innovation. You'll learn how to increase creativity, understand the psychology of thinking differently, encourage collaboration, co-create with customers, overcome indifference, create an idea-hungry culture, rid yourself of creativity zombies and get to innovation paradise.
    Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving you important reminders and guidance in how to make new ideas useful. Are you ready to change the world?

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