Description

Book Synopsis
Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.

The Franchise Era

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    A Hardback by James Fleury, Bryan Hikari Hartzheim, Stephen Mamber

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      Publisher: Edinburgh University Press
      Publication Date: 30/04/2019
      ISBN13: 9781474419222, 978-1474419222
      ISBN10: 1474419224
      Also in:
      TV and society

      Description

      Book Synopsis
      Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.

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