Description

Book Synopsis
An ambitious, intelligent, and very readable guide to understanding our present and our future. -Harry Beckwith, author of Selling the Invisible No one can foretell the future. Or can they? There are many who purport to-and they are making a fortune.

Trade Review
"All in all, The Fortune Sellers is a very interesting and valuable book - well-written, well-documented, with an abundance of graphical illustrations and an extensive bibliography for those who wish to pursue the subject further."--Knight-Ridder News Service

Table of Contents
The Second Oldest Profession.

When Chaos Rains.

The Dismal Scientists.

The Market Gurus.

Checking the "Unchecked Population".

Science Fact and Fiction.

The Futurists.

Corporate Chaos.

The Certainty of Living in an Uncertain World.

Notes.

Bibliography.

Index.

The Fortune Sellers

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    A Hardback by William A. Sherden

    £28.79

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    RRP £35.99 – you save £7.20 (20%)

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      Book details

      Publisher John Wiley & Sons Inc
      Published 4 November 1997
      ISBN-13 9780471181781
      978-0471181781
      ISBN-10 0471181781
      Also in:
      Finance and accounting Social forecasting, future studies

      Description

      Book Synopsis
      An ambitious, intelligent, and very readable guide to understanding our present and our future. -Harry Beckwith, author of Selling the Invisible No one can foretell the future. Or can they? There are many who purport to-and they are making a fortune.

      Trade Review
      "All in all, The Fortune Sellers is a very interesting and valuable book - well-written, well-documented, with an abundance of graphical illustrations and an extensive bibliography for those who wish to pursue the subject further."--Knight-Ridder News Service

      Table of Contents
      The Second Oldest Profession.

      When Chaos Rains.

      The Dismal Scientists.

      The Market Gurus.

      Checking the "Unchecked Population".

      Science Fact and Fiction.

      The Futurists.

      Corporate Chaos.

      The Certainty of Living in an Uncertain World.

      Notes.

      Bibliography.

      Index.

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